Associate Brand Manager, US Marketing

3 Days ago • All levels • Marketing • $70,000 PA - $85,000 PA

Job Summary

Job Description

The Associate Brand Manager will support the day-to-day business and serve as the key contact for assigned brand(s). Responsibilities include supporting the development and implementation of marketing plans to drive consumer demand in the US market; contributing to brand portfolio goals (revenue, margin, market share); completing competitive analysis and market research; managing the creation of marketing assets; overseeing trade shows; managing licensor communications; analyzing POS data; and collaborating with cross-functional teams. The role requires experience in consumer products (ideally toys, entertainment, or similar), proficiency in MS Office, and budget management skills.
Must have:
  • Consumer products experience (preferably toys)
  • MS Office proficiency
  • Marketing plan development & implementation
  • Market research & analysis
  • Cross-functional team collaboration
  • Budget management
Perks:
  • Growth opportunities
  • Flexible work hours
  • Comprehensive benefits
  • Fun perks

Job Details

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you!

Job Description:

What will you work on? 

The Associate Brand Manager will play a critical role in supporting the day-to-day business and be the key point of contact for leading their brand(s).

Support the development, implementation and managing of the strategic and tactical marketing plans to drive consumer demand in the US Market for assigned business segment

How will you create impact? 

  • Contribute to a Brand/portfolio of Brands and drive them to exceed annual corporate goals – revenue, margin, market share, consumer demand in US Market  
  • Deliver on key functions/processes with the Senior Manager, US Marketing 
  • Complete competitive insights, market research, trend data across the toy industry
  • Brief and manage the creation of market specific assets  
  • Insure all ‘go to market assets’ are available for US launch – how to’s, PDPs, review plans, etc. 
  • Support all marketing activities including (but not limited to) digital media, TV and video production, social media, eCommerce, packaging, branding, public relations, and trade shows
  • Oversee both industry and public facing trade shows from planning to execution
  • Manage licensor communications including gaining approvals on marketing assets
  • Analyze Weekly POS to share-out with the wider teams 
  • Collaborate across cross-functional teams including Brand, Shopper, Ecomm, PR, Creative, Sales, etc. 
  • Support budgets, including TV/Media planning, Digital, TV/Digital Commercial Production, PR, Influencers. 

What are your skills and experience? 

  • Experience in the consumer products industry, preferably in toy, entertainment, fashion, electronics or other pop culture products.
  • Proficient in MS Office Suite.

The anticipated pay range for candidates who will work in California is $70,000 to $85,000 Per Annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.


#LI-HM1 #LI-Hybrid

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.

  • Growth and Career Opportunities
  • Flexible Work Hours
  • Innovation, Collaboration and Fun
  • Comprehensive Benefits
  • Other fun Perks!

What’s it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn’t for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at or by phone at and we will work with you to meet your accessibility needs.

Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.

We do appreciate all interest; however only those selected for interview will be contacted.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you!

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