Responsibilities

Develop and execute integrated marketing plans for both active and pre-production games.
Provide detailed marketing forecasts and management presentations
Identify value propositions and key messages increase player retention
Write creative briefs for internal and external parties to ensure consistent messaging across all channels
Create internal User Acquisition Marketing strategies, including planning, efficiency analyses and execution phases.
Ensure goals and incentives are aligned across a variety of teams and platforms
Make recommendations on funnel optimization, flow development, efficiency improvements and overall budgeting and targeting.
Provide bridging support with the local Marketing team and HQ to synergize business and marketing interests across regions.

Required Qualifications

2+ years of experience in (GaaS) videogames marketing with a shown background of success and results
Fluent in English (C1 or higher)
Solid understanding of marketing best practices.
Experience working with live operations products across a variety of platforms (PC, Xbox, PlayStation, iOS, and Android).
Deep understanding of free-to-play acquisition, retention, and monetization key performance indicators (KPIs).
Working with consumer insights, positioning, go to market plans and overseeing execution.
Experience in - and desire to- performing day-to-day execution and optimization activities.
Strong influencing skills; effective cross-functional driver.
Outstanding written and oral communication skills.
Able to relocate to the Netherlands

Work Information

Contract type: minimum one year contract (1-month probationary period) with the possibility of extension depending on performance.
Visa sponsored by the company (depending on candidate qualifications)
Location: Pearl Abyss Europe (Amsterdam Area, the Netherlands)

Benefits

25 days of Paid Leave based on full-time employment
Relocation allowance
Public Transport Expenses Coverage - maximum €400/month
Lifestyle Wallet - Gift Cards worth €150/month
Personal and Professional Growth Wallet - €1,200/year.
Monthly Health Care Allowance - €100/month.
Special Benefits for birthdays and summer- and winter holidays - €600/year
Sponsored Lunch in the office
Free Snacks and Refreshments
Healthy Lifestyle Support

Pearl Abyss Europe B.V. is an equal opportunity employer committed to creating a diverse and inclusive workplace environment. Pearl Abyss Europe B.V. adheres to the EU's GDPR, including the protection of personal data. Personal information will not be disclosed to unauthorized parties and only the information you provide will be utilized during the recruitment process.