Sr. Analyst, Licensing

3 Months ago • 2 Years + • Marketing • Business Development

Job Summary

Job Description

The Sr. Analyst, Licensing will report to the category manager. The role is focused on managing current business and licensees, as well as bringing in new partners according to the category's strategy. The analyst will interface with finance, marketing, retail, product development, GBC and DASP. Responsibilities include supervising over 30 licensees and prospects in Stationery & Consumables, developing strong relationships with licensees and key retailers to maximize commercial and franchise opportunities, identifying and prospecting key business partners, developing strategies to reach market share goals, supporting the coordinator in marketing and retail demands, managing product initiatives, promotions, advertising, public relations, and in-store events, and providing leadership to develop the coordinator in the segment.
Must have:
  • 2+ years of experience in Marketing or Sales
  • Communication and negotiation skills
  • Experience in performance analysis
  • Proficiency in MS Office (Excel, Word, PowerPoint)
  • Business Administration or Marketing degree
  • Advanced level of English
Good to have:
  • Experience in Retail (Hardlines)

Job Details

Job Summary:

BUILD SOMETHING BIGGER THAN YOURSELF 

  

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How you will contribute to our magical experience?: 

The role of Sr. Analyst, Licensing will be reporting to the category manager. The Sr. Analyst will be full-time focused on managing current business and licensees, as well as bringing in new partners according to the category´s strategy. Great interface with the main areas of the company: Finance, Marketing, Retail, Product development, GBC and DASP.

The Sr. Analyst, Content Protection will be responsible for: 

  • Supervise more than 30 licensees and prospects in Stationery & Consumables. Develop strong relationship with li-censees and key retailers to maximize commercial and franchise opportunities. Main activities: negotiation, con-tract renewal, product mix recommendation, licensee´s relationship with PDs, Marketing and Retail.
  • Identify and prospect key business partners. Develop clear and consistent strategies to reach market share, goals and performance.
  • Support the coordinator in marketing and retail demands to maximize licensee’s participation and business strate-gy. Manages specific product initiatives, promotions, trade and consumer advertising, public relations and in store events designed to maximize sell-in and sell-out of products.
  • Support the manager with BTS campaign, assortment, catalog and Escolar Fair.
  • Leadership to develop the coordinator in the segment.

What we need from you to be part of this story:

  • At least 2 yrs. experience in Marketing or Sales in industries or, buyer at Retail.
  • Preferred Industries: Retail (Hardlines)
  • Communication and negotiation skills, organized and experience on performance analysis.
  • Proficiency in MS Office at an advanced level (Excel, Word, PowerPoint).
  • Minimum: Business Administration or Marketing– Bachelor degree.
  • Advanced level of English.

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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