Social Media Manager

3 Weeks ago • 2 Years + • Social Media

Job Summary

Job Description

Thunderful Games seeks a Social Media Manager to lead community building and content creation for their Gothenburg studio. This newly established role involves developing and executing social media strategies, producing engaging content across various platforms (Instagram, TikTok, X, YouTube, etc.), engaging with the audience, analyzing performance, and collaborating with internal teams. Responsibilities include crafting compelling narratives, managing community sentiment, optimizing campaigns based on data analysis, and staying updated on industry trends. The ideal candidate possesses 2+ years of experience in social media management within the video game or entertainment industry, strong copywriting skills, proficiency in social media management platforms, graphic design and video editing skills, and analytical abilities.
Must have:
  • 2+ years social media management experience
  • Strong copywriting and storytelling skills
  • Proficiency in social media platforms
  • Graphic design and video editing skills
  • Data analysis and campaign optimization
  • Collaboration with internal teams
Good to have:
  • Influencer partnerships
  • Live streaming platform experience
  • Esports marketing knowledge
  • Viral content creation
  • On-camera comfort
Perks:
  • Flexible working hours
  • Wellness perks
  • Strong labor agreements
  • Volunteer Day
  • Wellness Time
  • Supplementary Parental Benefits
  • Annual Wellness Allowance
  • Screen Glasses
  • Exclusive Discounts
  • Occupational Pension
  • Accident, Life, and Health Insurance

Job Details

About Thunderful Games:

Founded in 2017, Thunderful is a video game developer and publisher headquartered in Gothenburg, Sweden. Thunderful publishes games made by its six internal development studios located across Sweden, the U.K. and Germany, and also offers third-party publishing, co-development services and publishing support services. The company has published and/or developed award-winning and critically acclaimed titles such as the SteamWorld IP, Planet of Lana, Viewfinder, LEGO® Bricktales, Lost In Random and more.

Why This Role?

Are you passionate about video games and fluent in the language of social media? Join Thunderful Games, where we create and promote experiences that gamers love worldwide. We’re seeking a Social Media Manager to lead the charge in building a community for our Gothenburg studio’s games and sharing our stories across platforms. The role is newly established which offers an exciting opportunity to shape the field while creating impactful and engaging content that drives the studio´s vision forward.

You’ll work at the intersection of creativity, strategy, and analytics to craft campaigns that engage, entertain, and inspire. Whether it’s building buzz for a game launch, fostering community conversations, or turning memes into marketing gold, you’ll play a critical role in amplifying our voice and brand.

You’ll take full ownership of the social media creation process for the Gothenburg studio. You’ll have the freedom to experiment with different types of content and approaches, analyzing what resonates with our audience and refining strategies to maximize impact. Your work will help shape our voice and establish a strong connection with our community. The role is a full time position based in our Gothenburg Studio with a hybrid workpolicy. 

What You’ll Do

  • Develop and execute social media strategies that align with our marketing goals and resonate with the gaming community.
  • Produce compelling content—from posts to videos—tailored to each platform (Instagram, TikTok, X, YouTube, etc.).
  • Engage with our audience by responding to comments, fostering discussions, and managing community sentiment.
  • Analyze performance metrics to optimize campaigns and report on KPIs.
  • Stay up-to-date with gaming and social media trends to keep us ahead of the curve.
  • Collaborate with internal teams, including marketing, design, and game development, to ensure a cohesive brand presence.

What You Bring

  • 2+ years of experience in social media management, ideally within the video games or entertainment industry.
  • Deep understanding of social platforms and their unique audiences.
  • Strong copywriting and storytelling skills with the ability to adapt tone and voice.
  • Proficiency in social media management platforms.
  • Enough graphic design and video editing skills to fully own the creation process.
  • Ability to run smaller projects independently from start to finish.
  • Analytical mindset with the ability to interpret data and apply insights.
  • Good collaboration abilities as you will be working in close proximity with the rest of the team.
  • Organizational skills and ability to run smaller projects

Bonus XP

  • A passion for gaming and knowledge of gaming culture.
  • Experience with influencer partnerships and campaign management.
  • Familiarity with live streaming platforms (e.g., Twitch) or esports marketing.
  • A knack for creating viral content and staying ahead of memes.
  • Comfortable in front of the camera as well as behind.

Why Join Us?

  • Inspiring Mission: Be part of a company dedicated to creating innovative, high-quality gaming and entertainment products.
  • Diverse and Inclusive Environment: We value creativity, collaboration, and inclusivity, ensuring everyone feels welcome.
  • Flexible Work Culture: Enjoy benefits like flexible working hours and wellness perks.
  • Strong Labor Agreements: We are part of the Tekniktjänsteavtalet, collaborating with Unionen and Sveriges Ingenjörer, ensuring fair conditions for all employees.
  • Comprehensive Benefits Package:
    • Volunteer Day – One paid day annually for giving back to the community.
    • Wellness Time – Two hours per week dedicated to self-care.
    • Supplementary Parental Benefits – Extra compensation during parental leave.
    • Annual Wellness Allowance – Invest in your health and fitness.
    • Screen Glasses – Eye care support for your workday.
    • Exclusive Discounts and Offers – Save on a range of products and services.
    • Occupational Pension – Secure your future with a strong pension plan.
    • Flexible Working Hours
    • Accident Insurance, Life Insurance, and Health Insurance: Protection and security for you and your loved ones, prioritizing your well-being and offering coverage against unexpected incidents.

Ready to Play?

Press start on your next adventure by applying today! Send us your resume, portfolio (if applicable), and answer a couple of questions below. Cover letter is optional, we believe the questions will give us an insight to your skills and aspirations. Let’s create something amazing together.

Next step

Once you’ve submitted your application, we’ll review it in Anonymous mode to reduce any unconscious bias. This means we’ll focus on your skills and experience, rather than personal details. If you move forward, the first step will be a screening interview where we’ll share more about the role, ask a few questions, and give you time to ask us anything. After that, we’ll have two more interviews where you’ll meet your manager, a team member, and some people from the Gothenburg studio.

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About The Company

Thunderful Games is a 360-degree company spread over four game-centered business units: IP-Building, Co-Development, Partnerships and Investment. Headquartered in Gothenburg, Sweden the company has grown both organically and through acquisition to close to 500 people across its different components. Previous commercially and critically acclaimed titles coming from Thunderful include the SteamWorld-franchise, Planet of Lana, LEGO® Bricktales -> Out Now SteamWorld Build


 

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