Marketing Specialist, New Zealand

What You’ll Do:

• Develop demand generation strategies tailored to your region & customer, leveraging regional knowledge and insights to increase sales opportunities, test drives and orders.  
• Create quarterly integrated marketing and event calendars using online and offline channels to boost awareness and drive demand to regional stores.
• Implement centralised tracking and reporting for all activities, including test drives, in-store activations, and external events. 
• Plan and coordinate demand generation and awareness activations including in-store and external events 
• Analyse campaign performance and ROI, offering data-driven insights for optimised campaigns. Prepare comprehensive reports for internal stakeholders and management reviews. 
• Present event strategy and manage logistics to ensure smooth execution and positive attendee experiences. 
• Collaborate closely with key stakeholders including regional sales, enterprise & service managers to align marketing campaigns with overall business goals.  
• Collaborate with and manage relationships with local vendors, agencies, and media partners to execute campaigns effectively.
• Ensure compliance with data protection regulations and company policies in all marketing activities. 
• Continuously seek opportunities for improvement and optimisation in marketing campaigns and activations. 
• Ensure facility maintenance and showroom presentation adhere to brand standards including employees aligning with dress code guidelines. 
• Organise and create brand assets and collateral for regional activations.
• Stay up to date with industry trends, market developments, and competitor activities to identify new opportunities and challenges and share your insights with relevant teams.

• 2-3 years of experience within in B2B and B2C marketing.
• Rigorous, detail-oriented, critical thinker and performance-driven. 
• Strong interpersonal skills; works well independently and collaboratively. 
• Ability to flex between big picture thinking, understand and distil complex ideas, and analyse data to drive strategic objectives. 
• Effective verbal communicator who can lead and speak in front of key stakeholders and represent the Tesla brand effectively. 
• Strong project management skills with the ability to influence others to achieve desired results and meet all deadlines. 
• Strong ability to recognise and respond to multiple priorities in a rapidly changing environment.