1.关注了解全球游戏及内容行业动态,提供行业生态与平台动向的策略分析;
2.针对产品研发和运营中各环节(包括市场推广、用户服务等)的痛点问题,能结合行业/竞对分析提供定制解决方案,并与业务团队配合推动方案的落地实施;
3.参与平台增长与用户增长全链条的数据分析,构建游戏评估数据指标体系,通过数据驱动实现产品体验改进和业务增长;
4.与业务团队密切合作,搭建用户维护体系及运营数据体系,通过“分析洞察找到空间—根据机会空间制定策略—a/b实验驱动优化/评估策略效果”促进业务运营目标的有效达成。
1. 本科及以上学历,英语能作为工作语言;
2. 2年及以上咨询行业或相关数据分析工作经验;
3. 熟练使用 SQL、Python、Tableau、EXCEL并了解基本的挖掘算法优先;
4. 熟悉游戏行业数据分析通用应用场景,有游戏行业工作经验优先。
在腾讯,我们始终秉承平等就业机会的原则,致力于为每一位员工打造公平、包容的工作环境。我们坚信,多元的声音能够激发出无限的创新活力,推动我们为用户和社会提供更优质的服务。我们用心营造一个充满支持与激励的氛围,帮助每一位员工找到属于自己的舞台,以实现个人及共同的发展目标。
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Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.
Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.
Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.
Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.
Tencent has been listed on the Stock Exchange of Hong Kong since 2004.
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