Regional Product Lead, Media Effectiveness, PSA (English, Japanese)

1 Month ago • 4 Years + • Product Management

Job Summary

Job Description

The Regional Product Lead, Media Effectiveness, PSA role at Google's Tokyo office requires fluency in English and Japanese. Responsibilities include scaling Measurement product solutions in Japan, working with GCS sellers and customers, influencing executive stakeholders, and developing GTM strategies. This involves collaborating cross-functionally, advocating for customer needs, equipping promoters with resources, developing narratives, simplifying complex concepts, and influencing internal/external stakeholders to adopt initiatives. The role focuses on consulting with sellers and customers to identify business growth opportunities, advising on marketing analytics, and working with teams to interpret and analyze Google measurement solution results. Collaboration with Sales and Global PSA to address growth challenges and develop scalable solutions is also key. The ideal candidate will have 4+ years of experience in product management, marketing, consulting, or project management in technology.
Must have:
  • 4+ years experience in relevant field
  • Fluency in English and Japanese
  • Strong product management skills
  • Excellent communication & presentation skills
  • Cross-functional collaboration
  • Executive stakeholder influence
Good to have:
  • Experience influencing executive-level stakeholders
  • Experience in devising and scaling strategies
  • Understanding of stakeholder motivations
  • Ability to simplify complex topics
  • Experience with Google Measurement solutions

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in product management, marketing, management consulting, or project management in technology.
  • Ability to communicate in English and Japanese fluently to support client relationship management in this region.

Preferred qualifications:

  • Experience in influencing executive level executives, managers, and sellers both in and outside Google via one to one and one to many formats.
  • Experience influencing stakeholders to devise and scale a strategy.
  • Ability to understand and adapt to the motivations of different stakeholder groups.
  • Ability to take complex, ambiguous topics, and present them in a clear and concise manner to stakeholders.
  • Ability to collaborate across cross-functional boundaries.
  • Excellent organizational, project management, problem-solving, critical thinking, communication and collaboration skills.

About the job

As the Regional Product Lead, Advanced Measurement, you will be based in Google's Tokyo office and fall within the Product Sales and Activation (PSA) organization. In this role, you will help to scale our Measurement product solutions across Japan by directly working with Google Customer Solutions (GCS) sellers and customers. You will work with a diverse group of internal and external stakeholders, influence executive business stakeholders, and work cross-functionally to direct the product activation go-to-market strategy for GCS business programs.

You will lead the activation of Measurement products for customers' goals. You will advocate for the needs, opportunities, and gaps that GCS customers experience with our product teams. You will equip promoters with the right knowledge, resources, market insights, and tools to drive customer success and product adoption growth. You will develop narratives and Go-To-Market (GTM) solutions around our key goals and drive them to success. You'll simplify and visualize complex concepts to present to executive stakeholders and decision makers, and influence internal and external stakeholders (e.g., GPLs, Gtech, Sales, Vendor Teams, Agencies, etc.) to adopt and support these initiatives.

Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.

Responsibilities

  • Consult with sellers and customers to identify opportunities associated with potential business growth and develop holistic measurement solutions for their business and marketing challenges. 
  • Advise customer partners on methodologies for marketing and media analytics, measurement and attribution. Help customers navigate industry standards and alternatives.
  • Work with Business and Analytics teams to interpret, analyze and contextualize the results of different Google measurement solutions (eg. incrementality studies) showing Google’s impact to customers.
  • Collaborate with Sales and Global PSA to identify key challenges to unlock growth and develop scalable solutions across industry challenges and roll out such solutions in the region, to develop trainings to drive seller knowledge across the list of topics supported (see above), to define and evolve client maturity curve, considering multiple products to be used as a basis for engagement model. 

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