General Marketing (Turkey Based)

3 Months ago • 2 Years + • Marketing

Job Summary

Job Description

This role involves executing end-to-end marketing strategies for gaming products, including community/KOL management, PR, cultural sensitivity checks, and go-to-market plan execution. You will work closely with external parties and the regional team to optimize the publishing strategy and leverage marketing and community insights. The ideal candidate will have strong initiatives, logical thinking, and problem-solving skills, as well as excellent project management abilities. Native Turkish and proficient English language skills are essential, along with the ability to collaborate effectively with cross-functional teams. The position is based in Istanbul, Turkey, with potential for business trips within or outside the MENA region.
Must have:
  • Minimum Bachelor's degree
  • 2+ years experience in marketing campaigns or community management
  • Strong initiatives and problem-solving skills
  • Excellent project management
  • Native Turkish & proficient English
  • Collaboration skills
Good to have:
  • Experience from media agencies or FMCG companies
  • Internship experience in marketing

Job Details

Job Description
  • Executing the end-to-end marketing strategies from community/KOL management, PR, cultural sensitivity check, etc.
  • Work closely with external parties to execute the go-to-market plan for our gaming products
  • Work closely with the regional team on marketing and community insights to optimize the publishing strategy
Job Requirements
  • Minimum a Bachelor's degree from a recognized university
  • Minimum 2 years of working experience in creating and executing marketing campaigns or community preferably from media agencies or FMCG companies (fresh graduates with internship experience in the marketing field are welcome to apply)
  • Strong initiatives, internal drive with strong logical thinking and problem-solving skills
  • Excellent project management skills; independent in managing and executing projects with minimum supervision
  • Native in Turkish and proficient in the English language, both verbal and written along with the ability to effectively collaborate with cross-functional teams
  • A Turkish local, currently based in Turkey and willing to go on a business trip within or outside the MENA region

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About The Company

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie. 


Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events.


Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology

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