Product Marketing Manager (Miden)

2 Months ago • 3 Years + • Product Management

Job Summary

Job Description

As the Product Marketing Manager for Polygon Miden, you'll develop, execute, and measure the marketing strategy and go-to-market plan. You'll collaborate closely with product and development teams to communicate Miden's unique features and understand builder needs. Responsibilities include planning and executing Miden's event strategy, conducting market analysis, defining product positioning and messaging, and coordinating with various teams for optimal product presentation. You'll work with designers to create a consistent Miden narrative for investors, builders, and users. This includes the initial product launch, iterative feature upgrades, and overall product branding. You will also collaborate with the branding team to develop messaging for all products.
Must have:
  • 3+ years Product Marketing & Strategy
  • Understanding of blockchain & zkRollups
  • Successful Go-to-Market strategy execution
  • Market & competitive analysis experience
  • Data-driven decision making
Good to have:
  • Web3/zk focused experience
Perks:
  • Remote-first global workforce
  • Industry-leading health insurance
  • Company matching 401k
  • Home office setup allowance
  • Annual book allowance
  • Internet/phone reimbursement
  • Flexible time off
  • Wellness Friday
  • Egg freezing, mental health benefits

Job Details

About Polygon Labs

Polygon Labs is a software development company building and developing a network of aggregated blockchains via the AggLayer, secured by Ethereum. As public infrastructure, the AggLayer will bring together user bases and liquidity for any connected chain, and leverage Ethereum as a settlement layer. Polygon Labs has also contributed to the core development of several widely-adopted scaling protocols and tools for launching blockchains, including Polygon PoS, Polygon zkEVM, and Polygon Miden, which is in development as well as Polygon CDK.

About Miden

Miden is the next-generation blockchain protocol engineered to leverage the full potential of ZK technology, pushing both execution and state to the edge (i.e., the client side). This resolves fundamental issues in blockchain scalability, privacy, and safety, ensuring a new level of performance and user experience. Currently, we are approaching the mainnet, and we are gathering builders’ feedback to build a useful platform for their needs.

Your Role

As the Product Marketing Manager you are responsible for developing, executing and measuring the marketing strategy and the go-to-market plan. You will closely work with the product team and the developers to communicate Miden’s unique features. At the same time, you'll be the team’s eyes and ears to analyse and understand what builder’s need to build useful applications on Polygon Miden. Together with a designer, you'll create a consistent Miden design and narrative to convince investors, builders, and users.

Your Responsibilities

  • Planning, executing, and measuring of the Polygon Miden product marketing strategy and initiatives.

  • Miden event strategy and execution, getting us and our users into the right events, panels and talks.

  • Market and competitive analysis, client case studies, product positioning, key product benefits, and messaging

  • Coordinating with developers, designers, and product teams to make sure we have everything needed to present our products in the best way possible to our users and community. This will include the initial product launch, iterative feature upgrades, or the general product brand.

  • Work with the branding team for each new feature to figure out descriptive messaging for all the products on the website and in accompanying off-website material

What you'll need

  • 3+ years of experience in Product Marketing and Strategy Development

  • An understanding of the fundamentals of blockchain and zkRollups

  • A successful track-record of creating and executing go-to-market strategies

  • Experience in market and competitive analysis as well as data-driven decision making

Preferred Qualifications

  • Prior experience in a Web3, zk focused environment

Polygon Labs Perks

The goal of the Polygon Labs total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan includes the following benefits for our full time employees:

  • Remote first global workforce

  • Industry leading Medical, Dental and Vision health insurance*

  • Company matching 401k with 3% match*

  • $1,500 Home Office Set Up Allowance (life-time max)

  • $200 Annual Book Allowance Program

  • $75 Monthly internet or phone reimbursement

  • Flexible Time Off

  • 1 company wide wellness Friday day off per quarter

  • Company issued laptop

  • Egg freezing, mental health, and employee wellness benefits

*In certain countries medical, dental and vision is fully covered for employees & their dependents. This is country and plan specific.

*401k is for United States employees only

Polygon Labs is committed to a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Polygon Labs is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.

Learn More about Polygon Labs

Website |Twitter|Developer Twitter |Telegram |Reddit |Discord |Instagram |Facebook |LinkedIn

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