Payment Growth and Marketing Strategy Lead- Global Payment

About ByteDance Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. About The Global Payment team of Bytedance provides payment solutions - including payment acquisitions, disbursements, transaction monitoring, payment method management, foreign exchange conversion, accounting, reconciliations, and so on to ensure that our users have a smooth and secure payment experience on ByteDance platforms including TikTok. Responsibilities: Growth & Solution - Manage P&L and actively identify opportunities and build strategy for optimization. - Drive discussions with cross-functional teams to execute initiatives and projects to drive overall country performance - Setting up targets and monitoring achievement of new initiatives and improvements to achieve goals, including course-corrective actions, if necessary - Coordinate with internal teams and stakeholders, including product, tech, marketing, legal, finance and customer support, and also other businesses within the group to ensure seamless project management. - Manage the COD feature and strategy Marketing - Develop and execute customized payment marketing campaign plans in collaboration with all Bytedance businesses such as eCommerce, Live Streaming, Advertisement etc. These campaigns will be tailored for each partner to enhance engagement and accelerate transaction growth. - Utilize 360 marketing channels including website, email marketing, social media, events, and content marketing, and collaborate closely with the User Growth team - Manage the effectiveness of marketing campaigns and partnership activities, leveraging insights to optimize future strategies and communicate ROI to stakeholders - Continuously monitor market trends and the competitive landscape to pinpoint opportunities for new or expanded partnerships - Foster strong, collaborative relationships with internal and external stakeholders to ensure seamless execution of campaigns and initiatives

Minimum Qualifications: - Good knowledge of payment processing, banking regulations, and e-commerce industry trends. -Proven ability to gather and analyze data, generate insights, test hypotheses, identify root causes, and develop actionable plans. - Strong research, critical thinking, and problem-solving abilities, with proficiency in measurement, performance, and optimization tools. - Comfortable working in a fast-paced environment with competing priorities and tight deadlines. ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.