Account Executive (Gaming and Entertainment)

2 Months ago • 2 Years + • Account Management • ~ $70,000 PA

Job Summary

Job Description

The Account Executive at IGN is responsible for sales planning, including media plans and RFP responses. This role requires collaboration with the sales team to achieve revenue goals, active participation in RFP submissions, and acting as a trusted resource for clients and agencies. Responsibilities include crafting proposals, communicating IGN's value, selling multi-platform solutions (display/video ads, native apps, social media), providing marketing campaign recommendations, and managing the RFP pipeline. The ideal candidate will be proficient in Microsoft Office, data analysis, and various marketing tools, possess excellent communication skills, and thrive in a fast-paced environment. The role also involves supervising Sales Coordinators and staying updated on industry trends.
Must have:
  • 2+ years digital media experience
  • Excellent communication skills
  • Proficiency in MS Office & data analysis
  • Sales planning & RFP response creation
  • Multi-platform solution selling
  • Client relationship building
Good to have:
  • Agency experience
  • Experience with Adforce1, Salesforce, Trello
Perks:
  • Competitive salary
  • Incentive compensation
  • 401k with company match
  • Medical, dental, vision, life insurance
  • Short & long-term disability
  • Flexible time off
  • Hybrid work model
  • Employee-focused events

Job Details

Description

About Us:
IGN Entertainment is the leading Internet media company focused on video games and entertainment. IGN reaches more than 400MM monthly users around the world, and is followed by more than 60MM social and YouTube followers. IGN also publishes daily content on 36 platforms including TikTok, Twitter, Facebook, Instagram and Snapchat Discover. Established in 1996, IGN is headquartered in Los Angeles, with offices in New York and London. IGN content is localized in 20 languages and 110 countries and hosted on websites and native applications on mobile, connected TV, and Xbox and PlayStation platforms.

Job Summary:

Do you like making connections, working with people, and thrive in a fast paced environment?  Come join IGN as an Account Executive!  We are looking for someone to join our sales team who loves media planning, creating awesome campaigns, and working cross-departmentally to deliver results.

Job Responsibilities:
  • The Account Executive position is responsible for sales planning responsibilities including building media plans (excel) and RFP (request for proposal) response decks. 
  • Support your Manager/Director to help your sales team hit or exceed quarterly and annual revenue goals.
  • Play an active role in RFP submissions - for example: participating in brainstorms with the Creative Solutions group and crafting proposal decks to position IGN media capabilities in the marketplace.
  • Act as a trusted resource for your partners (agencies and clients) by recommending and putting together proposals that meet their marketing objectives and needs.
  • Effectively communicate, author presentations/proposals, and demonstrate value of IGN to partners.
  • Sell multi-platform solutions including: Desktop/Mobile Display/Video Ads, Native Apps, OTT, YouTube, Facebook, Snapchat, Twitter, Instagram, Data & Programmatic.
  • Provide comprehensive marketing campaign recommendations leveraging integrated sponsorships, digital video, social and efficiency media tactics.
  • Track and manage RFP pipeline, pending, and booked business and be able to speak to the current volume of team revenue.
  • Ability to adapt quickly and evolve with the ever changing digital landscape, including learning how to sell and position new products and platforms.
  • Ability to work cross functionally with departments and key stakeholders internally and externally.
  • Ability to work efficiently and effectively under tight deadlines, while managing multiple projects simultaneously.
  • Act as an expert in the gaming and entertainment space by staying current with industry trends.
  • Actively train and supervise Sales Coordinators to oversee post-sale campaign management and execution.
 
Job Qualifications:
  • Bachelor’s degree or equivalent work experience
  • 2+ years of digital media experience
  • Previous sales or agency experience is preferred
  • Excellent written, presentation and oral communication skills
  • Ability to listen, adapt, and think quickly on your feet
  • Excellent relationship-building skills
  • Proficiency with Microsoft Office, Word, Excel, PPT
  • Ability to analyze data and use research tools (Google Analytics, Comscore, etc.)
  • Ability to learn internal operating systems quickly with training (Adforce1, Salesforce, Trello, Google Analytics, etc.)
Work Environment:
  • Work Schedule: 40 hours per week, M-F. There is an expectation for this role to work odd hours from time to time for client services, campaign reporting, and client entertainment/events.
  • Travel Requirements: This role will travel on an as-needed basis to client meetings or IGN events.
  • Physical Requirements: There are no physical requirements for this role. 
  • Work Model: This role is a hybrid position in Los Angeles, CA. This role will be required to work out of our Los Angeles office at least 3 days per week.
Our Culture and Values
At IGN, we believe diversity stimulates creativity, promotes the exchange of new ideas, and enriches our personal and professional lives. We are committed to championing diversity in all that we do, weaving fairness and equity into the fabric of our organization, and achieving a safe, welcoming, inclusive, and antiracist culture where everyone belongs and everyone can thrive.
Here’s the good stuff about us…
  • You’ll make an impact. We reach 400MM monthly unique users. We’re big time, but we’re not afraid to give you real opportunities to be epic and make a difference immediately.
  • We’ve got a big presence, but a small team.
  • We have fun. It’s all about games and games are fun. Anyone can offer a casual work environment, flexible hours, and benefits. We can offer that and a place where you can squad up with your coworkers in the arcade/game room.
  • We’re passionate about what we do. IGN employees understand our users, because they are our users. We have a personal interest in providing the best possible product.
Ziff Davis Gaming offers competitive salaries in addition to robust health and wellness focused benefits including medical, dental, vision, life and disability benefits; Flexible Spending accounts, 401(k) with company match, an Employee Stock Purchase Plan, Pregnancy and Parental leave, Family Planning Support via Maven,  Flexible Time Off, Volunteer Time Off, Fitness Reimbursement as well as employee-focused engagement and education programs, including Employee Resource Groups and company-sponsored events. If you’re seeking a dynamic work environment where you can see the direct impact of your performance, then IGN is the place for you.
Ziff Davis is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Salary Disclosure: Ziff Davis provides a range for the base pay. Factors that may be used to determine your actual pay may include your specific job related knowledge, skills, experience, and geographic location. The base pay for this position is $70,000, plus incentive compensation, 401K with company match, medical, dental, vision, and life insurance, short and long-term disability, and a flexible time off policy.

 

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