Marketing Creative Producer at Electronic Arts in Redwood City, California, United States | 3 Years + Experience

Description & Requirements

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

Marketing Creative Producer

The future of entertainment is interactive, and our Marketing team plays an important role in this future by building content, culture, and community around our brands. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Star Wars Galaxy of Heroes, Golf Clash and more.

We’re a multi-functional group, with world-class expertise in building fandoms, driving interactive storytelling, and ultimately putting our franchises at the center of the broader entertainment ecosystem.

As a Marketing Creative Producer for Growth Marketing, you will own the production pipeline for one or more of EA Mobile’s top games or franchises. You will help support creative leads and drive production needs across internal teams, external partners, and licensors to deliver final creative assets. In close partnership with EA Mobile game studios, as well as Growth leaders across Product Marketing, Growth Creative, Communications and Platform Marketing, the assets you deliver will increase player acquisition, retention, and engagement. Finally, you will manage creative marketing asset pipelines with our studio teams, and creative agency partners, working collaboratively to understand the game and to produce assets that bring creative campaigns to life. This role will report to the Director of Growth Creative Services.

Responsibilities:

● Responsible for building and maintaining asset production schedules for creative production, testing, and delivery across internal and external partners

● Responsible for arranging vendor pitching sessions and pricing per job

● Reconcile vendor pricing against budgets to ensure within forecast scope, partnering with Operations and Finance on budget management

● Responsible for delivery of Game Studio creative source assets to vendors

● Manage vendors to produce work on time and to budget

● Manage the delivery of the assets for review by Creative Lead and consolidate feedback from all key stakeholders, including Product Marketing, Licensor, and Legal

● Responsible for managing updates to creative production trackers with relevant information and deliverables

● Delivery of final creative assets to respective teams

Build relationships with external agency partners to establish trust and efficiency in driving the production of marketing creative assets throughout the entire workflow, from concept, to source materials, internal reviews, through to completion and delivery.

● Maintain a high standard of creative asset quality and execution.

● Build relationships with leaders including, Creative Strategy, Product Marketing, User Acquisition, Data Science, Franchise Brand Marketing, Communications, Regional Marketing and Platform Marketing to meet a common goal

Qualifications:

● Knowledge of and or deep passion for mobile gaming

● Bachelor’s Degree or equivalent in business or related field

● 3+ years of experience in mobile marketing, product marketing, or creative production

● Creative-minded project manager who can bring stories and ideas to life as a team

● Experience supporting and managing production assets within a cross-functional team

● Proficiency in project management tools such as AirTable, Jira, ClickUp, or Asana

● Strong project management skills

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support a balanced life with paid time off and new parent leave, plus free games and so much more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

About The Company

Electronic Arts

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We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.

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