Associate - D2C Marketing (Fresher)
Job Summary
Job Description
4 skills required
Job Details
About Us:
Paytm is India’s leading digital payments and financial services company, which is focused on driving consumers and merchants to its platform by offering them a variety of payment use cases. Paytm provides consumers with services like utility payments and money transfers, while empowering them to pay via Paytm Payment Instruments (PPI) like Paytm Wallet, Paytm UPI, Paytm Payments Bank Netbanking, Paytm FASTag and Paytm Postpaid - Buy Now, Pay Later. To merchants, Paytm offers acquiring devices like Soundbox, EDC, QR and Payment Gateway where payment aggregation is done through PPI and also other banks’ financial instruments. To further enhance merchants’ business, Paytm offers merchants commerce services through advertising and Paytm Mini app store. Operating on this platform leverage, the company then offers credit services such as merchant loans, personal loans and BNPL, sourced by its financial partners.
Key Responsibilities:
Operational Oversight: Lead and manage end-to-end product operations, ensuring
products conform to telecom industry standards. Coordinate with Engineering, User
Design, Operations, and other teams for smooth product launches and ongoing
operations.
Revenue Tracking & Optimization: Monitor product performance to ensure optimal
revenue generation. Track key revenue metrics, identify areas for enhancement, and
implement strategies to maximize product revenue.
Product Testing & Maintenance: Regularly test live products in collaboration with
operators and sales SPOCs to ensure seamless performance. Ensure hygiene
standards are maintained across all products.
Market & Competitive Analysis: Conduct market research, benchmark competitors,
and recommend product strategies to drive revenue growth.
Cross-functional Collaboration: Work closely with engineering, design, sales, and
marketing teams to align product strategies with operational and revenue goals.
Skill Requirements:
Strong MS-Office skills (Excel, PowerPoint, Word) for tracking operations and
reporting.
Revenue Tracking and Enhancement experience, with a focus on telecom
products.
Knowledge of Digital Marketing strategies is a plus.
Outgoing, proactive, and self-starter attitude, with strong collaboration skills.
Educational Qualification: B.E./B.Tech/BBA/BCA/MBA
Why Join Us:
1. A collaborative output driven program that brings cohesiveness across businesses through technology
2. Improve the average revenue per use by increasing the cross-sell opportunities
3. A solid 360 feedback from your peer teams on your support of their goals
4. Respect, that is earned, not demanded from your peers and manager
Compensation:
If you are the right fit, we believe in creating wealth for you.
With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!
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