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User Acquisition Manager

Limassol, Cyprus (Hybrid)

User Acquisition Manager

1 Month ago • 2 Years + • Marketing

About the job

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Job Description

Easybrain seeks a skilled User Acquisition Manager to drive user growth for its iOS/Android games. Responsibilities include managing and optimizing ad campaigns across various networks, collaborating with the design team on creatives, analyzing user quality, and reporting on campaign performance. The ideal candidate will possess 2+ years of mobile user acquisition experience, strong analytical skills, proficiency in Russian and intermediate+ English, and ideally, experience with TikTok and Pangle. The role involves improving ROI by decreasing CPI and increasing LTV/ARPU.

Must have:

2+ years mobile UA experience
Analytical skills
Russian proficiency
Intermediate+ English
Ads campaign management & optimization

Good to have:

TikTok & Pangle experience

Perks:

Relocation support
High salary with bonuses
Equipment
Company events
Social benefits (medical, sports)
Paid leave
Language classes
Education reimbursement

Easybrain is looking for a skilled User Acquisition Manager, to acquire users for iOS/Android games through different mobile advertising networks and sources (sources list is flexible/tbd). You’ll be running performance marketing campaigns, cooperate on creatives with design team, optimize targeting, volumes, action events etc. in order to maximize UA campaigns performance.

Responsibilities:

- Ads campaigns management;

- Ads campaigns optimization (any kind) in order to improve ROI (decrease CPI, increase LTV/ARPU);

- Users quality analysis (based on internal reporting tools) in order to optimize/improve UA performance;

- Communication with Team Lead, Designers, Marketing Managers, Ad networks’ account managers;

- Reporting.

Requirements:

- Mobile user acquisition experience of 2+ years;

- Analytical skills and mindset;

- Common sense;

- Russian language proficiency is a must;

- English language level - intermediate+;