Planner Digital Junior

4 Days ago • 1-2 Years • Social Media

About the job

Job Description

As a Junior Digital Planner, you will develop digital media plans for client campaigns, leveraging various digital disciplines including programmatic, display, search, social, video, mobile, and content. You will propose the most suitable media channels based on the defined objectives. Responsibilities include planning campaigns based on allocated media budgets, developing the account's digital strategy, and planning digital media channels. Proficiency in Microsoft Office and a good understanding of digital marketing KPIs are crucial. Familiarity with Google, Facebook, and programmatic metrics is highly desirable.
Must have:
  • Proficiency in Microsoft Office
  • Develop digital media plans
  • Knowledge of digital marketing KPIs
  • Campaign planning & budget allocation
Good to have:
  • Programmatic, Display, Search, Social Media knowledge
  • Experience with Google & Facebook analytics
  • Knowledge of digital tools & analytics
  • Intermediate English language skills
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Descripción de la empresa

50 años de tradición publicitaria en el Perú. Somos el grupo de comunicaciones más grande del país agrupando a agencias líderes en su rubro: Publicis, Digitas, Starcom, Zenith y SparkFoundry.

Descripción del empleo

Desarrollo de planes de medios digitales para las campañas de los anunciantes, apalancándose en las disciplinas digitales (Programática, Display, Search, Social, Video, Mobile, Contenido) proponiendo los medios más adecuados según los objetivos planteados.

Requisitos

  • Prolijo, proactivo, desenvuelto, con ganas de aprender y crecer
  • Manejo de Microsoft Office a nivel intermedio
  • Conocimiento de métricas y KPIs de reach, branding y performance tanto de Google como de Facebook y Programática (Deseable)
  • Conocimiento en disciplinas digitales: Programática, Display, Search, Social, Video, Mobile, Contenido (Deseable)
  • Conocimiento de herramientas digitales y Analytics (Deseable)
  • Dominio del idioma inglés a nivel intermedio
  • Bachiller o titulado de la carrera de Publicidad, Marketing o Comunicaciones

Información adicional

FUNCIONES:

  • Planificación de campañas según las inversiones asignadas a los medios
  • Desarrollar la estrategia digital de la cuenta 
  • Planeación de medios digitales
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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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