Digital Marketing Executive

2 Months ago • 3-10 Years • Marketing

About the job

Job Description

Seeking a Digital Marketing Executive with 3+ years of experience in creating and executing performance marketing strategies. Must have expertise in Google Analytics, Google AdWords, and managing digital campaigns across platforms like Facebook and Instagram. Strong analytical and communication skills are essential.
Must have:
  • Google Analytics
  • Google AdWords
  • Performance Marketing
  • Digital Campaigns
Good to have:
  • Facebook Ads
  • Instagram Ads
  • A/B Testing
  • Conversion Rate Optimization
Perks:
  • Free Lunch
  • Health Insurance
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Job Description
Game District is an emerging Mobile Games Leader with 1 billion+ Games Downloads and is trusted by the biggest companies like NFL, Hobbits, LEGO, and Outfit7.
We are looking to hire a Performance Marketing Manager who can be a part of the Game District Family.
DUTIES AND RESPONSIBILITIES: 
Responsibilities will include:
  • Creating and executing a strong performance marketing strategy and execution plan
  • Developing and managing digital prospecting and remarketing campaigns
  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
  • Ensuring successful planning, execution, and optimization for key traffic KPIs
  • Track and report on key performance indicators of media activity
  • Working closely with the management to share funnel conversion improvement ideas, feedback & present results
  • Develop test and learn initiatives across Paid Social
  • Ensure budget is spent across performance channels efficiently
  • Create and manage Google Ad campaigns
  • Create and manage Facebook Ads and Instagram Ads
  • Regularly review and optimize all advertising campaigns for positive ROAS
  • Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels


EXPERIENCE AND REQUIREMENTS
  • You have solid campaign and channel analysis and reporting expertise, including Google Analytics experience.
  • Manage Google Analytics to track and measure all marketing campaigns
  • Skills in search platforms including; Google AdWords
  • 3+ years of experience
  • You have a degree in Marketing, Business Administration or a related field.
  • You possess excellent analytical skills and leverage data, metrics, analytics and consumer behavior trends to drive actionable insights & recommendations.
  • You are a highly goal-oriented individual and have excellent communication skills.
  • You are open-minded, curious, and a strong problem solver.


Benefits we are offering:
•            Free Lunch
•            Phone Allowance
•            Family Health Insurance including Spouse and Kids
•            Monthly OPD (Reimbursement Basis)
•            Provident Fund
•            EOBI
•            Leaves Encashment
•            Casual and Sick Leaves
•            Wedding Leaves
•            Paternity Leaves
•            Annual Events
•            Sports Gala
•            Employee of the Month rewards
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About The Company

Game District is an emerging Mobile Games Leader with One Billion+ Games Downloads and is trusted by the Biggest companies like NFL, Hobbits, LEGO, and Outfit7. We believe in making outstanding & engaging games that take the market by storm. Specializing in Casual, Rpg, Mid core, and Hyper casual games. Game District also provides developers support to take the project to miles, and incorporate digital tools to make the maximum revenues.

Lahore, Punjab, Pakistan (On-Site)

Lahore, Punjab, Pakistan (On-Site)

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