Channel Manager

Location: London

Hybrid work: Employees work in a hybrid model balancing collaboration in our office and remote work. 

Find a job that lets your imagination run wild! 

WildBrain Spark is a digital media leader that creates, manages and distributes kids’ entertainment content on platforms such as YouTube, Amazon Video Direct and ROKU. WildBrain Spark’s branded YouTube network is one of the largest of its kind, featuring over 500 brands and 300K videos across 800 kids’ channels.  

Our team also produces original content at our studio including animation, stop motion and live action, both for our channels and those of popular kids’ content and toy brands. If you have an idea, WildBrain Spark will help you develop and grow it into a reality! Our content reaches 1 in 3 kids globally with over 4 billion monthly views, engaging families everywhere! This huge reach could not happen without our legendary team – and we are looking to add to it! 

To work at WildBrain Spark means you get to help create and share stories that let imaginations run wild. Join our team today to become part of the story! 

About the Role 

The Audience & Network Team is looking for a Channel Manager! You will be responsible for the day-to-day operation and maintenance of several YouTube channels, spanning a few key priority brands. Channel Managers develop and execute on strategy to grow YouTube channels, devising appropriate content, promotional and partnership activity needed to achieve that growth. The role requires developing expertise in WildBrain’s catalogue and content verticals and performing constant competitive analysis, to identify how WildBrain can improve its channels. Training will be provided.

• Create and program YouTube channels.
• YouTube viewership analysis, using our multiple analytic tools.
• Provide information to guide programming, marketing, and investment decisions.
• Ensure channels adhere to YouTube best practices.
• Optimise titles, descriptions, and other metadata.
• Design and create bespoke video thumbnails that catch the eye.
• Write and edit metadata and copy for videos and channels.
• Provide regular updates and reports on channel growth to partners.
• Keep up to date with YouTube platform developments, trends, and training.

• Proficiency in using Adobe suite (particularly Photoshop and Premiere).
• Familiarity with the YouTube platform or another comparable platform.
• Excellent organisation, prioritisation and able to work flexibly in a fast-paced and dynamic environment.
• An analytical approach and good communication skills
• Creativity and a sense of curiosity.
• A motivated attitude with a strong desire to learn, grow and succeed 

What We Offer 

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. Some of the perks we have are private health insurance, income protection, gym subsidies, employee share programs and flexible working.

Our Commitment  

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required. 

About WildBrain 

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart. 

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.  

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.