Brand Writer

1 Month ago • 3-5 Years • Product Design • $117,200 PA - $250,200 PA

Job Summary

Job Description

Microsoft seeks a Brand Writer to contribute to the development of Copilot, their AI companion. This role involves shaping the product's voice and personality across various platforms. Responsibilities include developing editorial guidelines, driving content approval processes, collaborating with cross-functional teams, and ensuring brand consistency. The ideal candidate will have a proven track record in brand writing, experience working with AI, and a passion for creating exceptional user experiences. The position requires strong writing skills, project leadership experience, and the ability to translate complex information into simple, engaging content. The work environment is fast-paced and collaborative, emphasizing iterative development and data-driven decision-making.
Must have:
  • 3+ years writing/content design experience
  • 1+ year project leadership
  • AI experience
  • Portfolio required
  • Develop editorial judgment and data-driven insights
  • Drive content approval and review process
  • Shape content story with cross-company partners
Good to have:
  • 5+ years experience in writing/content design
  • Brand agency experience
  • Experience with brand thinking, naming
  • Experience working with personality teams
Perks:
  • Industry leading healthcare
  • Educational resources
  • Discounts on products and services
  • Savings and investments
  • Maternity and paternity leave
  • Generous time away
  • Giving programs
  • Opportunities to network and connect

Job Details

Overview

We are inventing an AI Companion for Everyone – a superintelligent entity with personality and emotional intelligence that’s always in your corner. This is a rare opportunity to be a part of a team crafting something that challenges everything we know about software and consumer products. 

 

Who are we? We’re a small, friendly, fast-moving team, supporting one another to do the best work of our lives, always looking to break new ground with an undying dedication to the user. We are proud of what we build, how we build it, and that our products define the AI era while earning the trust of our users. We run lean, obsess about users, prioritize quality and polish, and always root our decisions in research and evidence. We ship regularly, so your work will have real and immediate impact.  

 

Our Core Values: 

  • Quality. We only deliver category-defining products that delight with their ease of use, guaranteed reliability, and beautiful, coherent design.    
  • Simplicity. We don’t overcomplicate. Less is more, always.    
  • Safety & Security. The highest standards of security, safety and responsibility are non-negotiable across all our business areas.    
  • Evaluation. We pay close attention to signals and aren’t afraid to change course when data and our experience tells us to. We are also careful with our metrics, focusing on delivering long-term sustainable value (rather than short-term KPIs).  
  • Kindness. Kindness is at the heart of our org and how we conduct ourselves. We care for, and support and respect one another, beginning again and learning every day. 

We’re on the lookout for a talented and passionate Brand Writer to help build the next wave of capabilities of our personal AI companion, Copilot. We're looking for someone who has experience and passion for driving the end-to-end process of setting design vision and execution for innovative zero-to-one consumer products. We’re looking for someone with an abundance of positive energy, empathy, and kindness, in addition to being highly effective. The right candidate takes the initiative and enjoys building world-class consumer experiences and products in a fast-paced environment.  This is a player/coach role. In addition to setting vision and direction, the ideal candidate can execute craft at pace within our design principles. 

 

Our Design Principles: 

  • Create Magical Moments 
  • Guide the Journey 
  • Personality is Pivotal 
  • Always be Earning Trust 
  • Sweat the Details 
  • Be in Service to People 

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

 

By applying to this U.S. Mountain View, CA position, you are required to be local to the San Francisco area and in office 3 days a week.  

Qualifications

Required Responsibilities:  

  • 3+ years proven writing or content design experience AND a certification, degree, or training in English, Writing, Human-centered Design, Literature, or related field 
    • OR equivalent experience. 
  • 1+ year(s) project leadership experience.

Preferred Responsibilities: 

  • A current portfolio is a must.
  • 5+ years' experience of demonstrated growth in writing or content design. 
  • 2+ years' experience in brand agency environments and experience with brand thinking, naming and more. 
  • Extensive experience with brand writing, creatinve voice, personality, and values to create copy that amplifies in product and marketing.
  • Experience working collaboratively with personality teams
  • Proven track record with influencing brand, product and marketing copy
  • Demonstrated experience with distilling down complex content into simple, cohesive material that spans across the Copilot product portfolio.
  • Experience with brand thinking and naming
  • AI experience is a must. 

Writing IC4 - The typical base pay range for this role across the U.S. is USD $117,200 - $229,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $153,600 - $250,200 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:

Microsoft will accept applications for the role until January 31st, 2024.



#Copilot #MicrosoftAI

 

Responsibilities

  • Develop and define editorial judgment and data-driven insights/feedback loops to plan and maintain content across different areas (e.g., for a content set, reviewing, improving, editing, or removing content; for a design review, reviewing and critiquing interaction design and user-experience [UX] text). 
  • Drives content approval and review process with partners across the organization and develop the language for Copilot, the core of the product. 
  • Shapes the content story with cross-company partners to keep it within the established tone, voice, and broader communications strategy. 
  • Drive building world-class AI applications that will delight consumers across Copilot, Edge, Bing, Windows and Mobile.   
  • Own a product writing area and be responsible for understanding user needs and behaviors, defining product requirements, managing end-to-end product development, launches and iterations.  
  • Find a path to get things done despite roadblocks to get your work into the hands of users quickly and iteratively.   
  • Enjoy working in a fast-paced, design-driven, product development cycle.  
  • Translate business goals into strategy, user experience and technical requirements in close collaboration with UX designers and AI model training teams. 
  • Define goals and performance indicators, set up and oversee experiments, measure success with data and research.  
  • Collaborate effectively and communicate clearly with cross-functional teams, including product managers, designers, and other engineers, to build exceptional consumer-grade applications.  
  • Embody our  and  
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
Industry leading healthcare
Educational resources
Discounts on products and services
Savings and investments
Maternity and paternity leave
Generous time away
Giving programs
Opportunities to network and connect

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