Software Engineer III - AdTech (SDK / Rendering)

8 Hours ago • 7 Years + • Rendering • $89,000 PA - $125,000 PA

Job Summary

Job Description

EA's AdTech team is seeking a Software Engineer III to lead and mentor a team in building a high-performance Ads SDK for HD gaming platforms (PS, Xbox, Switch, PC). This role involves designing and implementing the SDK, integrating it deeply into game engines like Frostbite, Unreal, and Unity, building partnerships with EA Game Studios, and driving SDK adoption. Responsibilities include leading a team of 2-3 engineers, developing robust communication protocols, and working within the programmatic advertising ecosystem. The ideal candidate possesses expertise in C++, game engines, 3D graphics concepts, and network programming, with a strong understanding of ad formats and technologies.
Must have:
  • 7+ years software engineering experience
  • C++ expertise
  • Game engine (Unreal, Unity, Frostbite) knowledge
  • 3D graphics understanding
  • Network programming skills
  • Lead and mentor engineering team
Good to have:
  • Programmatic advertising knowledge
  • Ad format experience
  • Ad serving platform familiarity
Perks:
  • Vacation time
  • Sick time
  • Paid parental leave
  • Extended health/dental/vision coverage
  • Life insurance
  • Disability insurance
  • Retirement plan
  • Bonus and equity (potential)

Job Details

The EA Digital Platform (EADP) group is the core powering the global EA ecosystem. We provide the foundation for all of EA’s incredible games and player experiences with high-level platforms like Cloud, Commerce, Data and AI, Gameplay Services, Identity and Social. By providing reusable capabilities that game teams can easily integrate into their work, we let them focus on making some of the best games in the world and creating meaningful relationships with our players. We’re behind the curtain, making it all work together. Come power the future of play with us.

The Challenge Ahead

As the gaming industry shifts towards a live service-driven model, creating an engaging Ads experience and connecting relevant brands / advertisers to players is the key to EA's success. The AdTech team within EADP's Dynamic Experience group is on a journey to build industry-leading solutions that empower e2e Ads lifecycle management workflows and performant, scalable and available services.

As a Software Engineer III, you will help drive Game Integration including client-side management, SDKs, in-game formats, etc. You will report to AdTech’s Director of Engineering.

Responsibilities:

  • You will lead and mentor 2-3 engineers on AdTech’s Game Integration team.

  • You will design and build a high-performance Ads SDK for HD gaming (PS, Xbox, Switch, PC).

  • You will integrate SDK deeply into Frostbite, Unreal, and Unity rendering pipelines.

  • You will build trust and partnerships with EA Game Studios.

  • You will drive SDK adoption and cultivate a thriving developer community.

Qualifications:

  • 7+ years of professional experience in a software engineering role.

  • Expertise in C++ development.

  • Deep understanding of at least one major game engine, such as Unreal Engine, Unity, or Frostbite.

  • Understanding of 3D graphics concepts: 3D rendering pipelines, shaders, textures, lighting, and materials. Familiarity with the engine's rendering pipeline, asset management, and scripting systems.

  • Experience with network programming: TCP/IP, HTTP, RESTful APIs, and other networking protocols.

  • Ability to design and implement robust communication protocols between the SDK and ad servers.

Bonus:

  • Knowledge of the programmatic advertising ecosystem: Ad exchanges, ad networks, SSPs, DSPs, RTB, etc.

  • Understanding of ad formats: Banner ads, interstitial ads, rewarded video ads, native ads, playable ads, etc.

  • Experience with ad serving platforms and their APIs.

COMPENSATION AND BENEFITS

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

BASE SALARY RANGES

  • British Columbia (depending on location e.g. Vancouver vs. Victoria)

    • $115,100 - $161,200 CAD

In British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support a balanced life with paid time off and new parent leave, plus free games and so much more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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About The Company

We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.

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