Search Engine Marketing Manager - Microsoft Advertising, Beijing

2 Months ago • 5 Years + • Marketing

Job Summary

Job Description

As the Search Engine Marketing Manager for Microsoft Advertising at InMobi, you'll manage InMobi's exclusive partnership with Microsoft for Bing search inventory. Responsibilities include developing bidding plans, managing accounts, analyzing data for optimization, and collaborating with team members. You'll need expertise in Microsoft Bing, Baidu, 360, and Sogou search advertising systems, including account placement and optimization. Experience in managing large-scale advertising accounts and data-driven strategy optimization is crucial. Fluent business-level English is required.
Must have:
  • 5+ years SEM experience
  • Bing/Baidu/360/Sogou expertise
  • Account management & optimization
  • Data analysis & optimization skills
  • Excellent communication skills
  • Fluent business English

Job Details

Our Story

Building a new company in the recession of 2007 was no ordinary task. Yet with passion and foresight, we charted our course, helping to transform the way consumers engage with their phones.

Over the last 17 years, InMobi has built a global Advertising Platform that powers our customers’ growth by helping them engage their audiences and drive real connections.

InMobi has also built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan and the US – Glance is one of the largest content platforms globally with~200M daily active users.

Who are we and What do we do?
InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data, and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company’s 2018 World’s Most Innovative Companies.
 
What’s the InMobi family like?
Consistently featured among the “Great Places to Work” in India since 2017, our culture is our true north, enabling us to think big, solve complex challenges and grow with new opportunities. InMobians are passionate and driven, creative and fun-loving, take ownership, and are results-focused. We invite you to free yourself, dream big and chase your passion.
 
What do we promise?
We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission-critical for InMobi and will be critical for optimizing tech operations, working with highly capable and ambitious peer groups. 
 
What is expected out of you?
Microsoft and InMobi have entered into a strategic partnership. As per this, InMobi will be the exclusive partner for Microsoft’s search inventory. Microsoft Search Advertising empowers the largest advertisers around the world to reach their maximum potential through paid search engine marketing on the Microsoft Bing Ads platform. InMobi will be responsible for complete business management/transaction across Bing.
 
As Search Engine Marketing Manager for Microsoft Advertising at InMobi, you must be:
  • Familiar with Microsoft Bing/Baidu/360/Sogou search engine bidding advertising systems and processes, with practical skills in search or information flow account placement and account optimization
  • Able to develop reasonable bidding plans based on customer needs and budget, responsible for daily account maintenance or customer guidance
  • Ability to analyze customer account placement data and assist customers in developing feasible optimization plans based on the analysis results 

Role requirement & expectation:

  • Bachelor's degree or above
  • More than 5 years of work experience in Search Engine Marketing related fields
  • Familiar with various advertising platforms, including but not limited to search advertising and feed flow advertising, with the ability to operate large-scale advertising accounts
  • Proficient in data analysis and able to use data-driven optimization of advertising strategies
  • Having good communication and collaboration skills, able to maintain close communication and collaboration with team members
  • Fluent in business level English Language

The InMobi Culture

At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.

We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom —guide us in every decision we make.

We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.

InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.

Visit https://www.inmobi.com/company/careers to better understand our benefits, values and more!

Similar Jobs

PhonePe - Divisional Manager, Premium Accounts - Hyderabad

PhonePe

Hyderabad, Telangana, India (On-Site)
3 Months ago
Turn Me Up Games,  Inc  - Gameplay Animator / Cinematics Artist

Turn Me Up Games, Inc

Burbank, California, United States (On-Site)
2 Weeks ago
Youmi Tech - Concept Artist Relocate to Manila, Philippines

Youmi Tech

Bengaluru, Karnataka, India (On-Site)
5 Months ago
CloudLinux - Lead SDET/QA Automation Engineer at CloudLinux (worldwide remote, work anywhere)

CloudLinux

Bucharest, Bucharest, Romania (Remote)
3 Months ago
Flow - Senior/Staff Web Engineer

Flow

Palo Alto, California, United States (Hybrid)
4 Months ago
Duolingo - Head of Duolingo Store, Consumer Products

Duolingo

Pittsburgh, Pennsylvania, United States (On-Site)
4 Months ago
Nintendo - Brand Ambassador

Nintendo

Dallas, Texas, United States (On-Site)
5 Months ago
Crunchyroll - (Contract) Associate Brand Manager

Crunchyroll

Dallas, Texas, United States (On-Site)
2 Months ago
PwC - Actuaire en avantages sociaux | Actuariat | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
4 Months ago
Zuru - Marketing Executive (Beauty)

Zuru

Sydney, New South Wales, Australia (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Google - Software Engineer III, Computer Vision, Pixel Camera

Google

New Taipei, New Taipei City, Taiwan (On-Site)
1 Month ago
Playtech - Product Owner

Playtech

Tallinn, Harju County, Estonia (On-Site)
3 Months ago
Tesla - Field Trainer for Powerwall Energy Storage Solutions

Tesla

Dardilly, Auvergne-Rhône-Alpes, France (On-Site)
4 Hours ago
The Walt Disney Company - Sales Guide

The Walt Disney Company

Rancho Mirage, California, United States (On-Site)
1 Week ago
PwC - Associate - Consulting - Workforce Transformation (Talent Pool)

PwC

Jakarta, Jakarta, Indonesia (On-Site)
4 Months ago
StudioB - Social Media Manager

StudioB

London, England, United Kingdom (On-Site)
1 Week ago
Next Level Business Services - Sr. SAP WM/Shipping Consultant

Next Level Business Services

Chicago, Illinois, United States (On-Site)
3 Months ago
VOID Interactive - Release Manager

VOID Interactive

(Remote)
1 Week ago
Keywords Studios (Player Support) - The Machine Translation Specialist

Keywords Studios (Player Support)

Pune, Maharashtra, India (Hybrid)
3 Months ago
Trackman - Japanese Speaking Customer Service Specialist (Tier 1)

Trackman

Denmark (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Beijing, Beijing, China

Ubisoft - Rigger [Rainbow Six]

Ubisoft

Chengdu, Sichuan, China (On-Site)
2 Months ago
Duolingo - Senior Business Development Manager, Duolingo English Test

Duolingo

Beijing, Beijing, China (On-Site)
4 Months ago
Zoom - Senior Audio Tech Leader

Zoom

Hangzhou, Zhejiang, China (On-Site)
6 Months ago
Tencent - Level Infinite -Product Manager-Platform Product(深圳)

Tencent

Shenzhen, Guangdong Province, China (On-Site)
3 Months ago
Maersk Careers - Integrated Sales Manager, Semiconductor

Maersk Careers

Shanghai, Shanghai, China (On-Site)
4 Months ago
Cadence - Lead Product Engineer

Cadence

Beijing, Beijing, China (On-Site)
4 Months ago
Tencent - Game Operator (Product-focused) - PUBG Mobile North America

Tencent

Shenzhen, Guangdong Province, China (On-Site)
1 Month ago
Mattel  Inc  - Sr Equip & Facility Engineer

Mattel Inc

Dongguan, Guangdong Province, China (On-Site)
2 Months ago
Zengame Technology - VIP User Operator

Zengame Technology

Shenzhen, Guangdong Province, China (On-Site)
3 Weeks ago
Virtuos - Lead VFX Artist

Virtuos

China (On-Site)
3 Weeks ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Playrix - UA Marketing Producer

Playrix

Armenia (Remote)
3 Months ago
Captions - Performance Marketing Manager (3+ years of experience)

Captions

New York, New York, United States (On-Site)
2 Months ago
USE Insider - Conversational AI Consultant (LATAM)

USE Insider

State Of São Paulo, Brazil (Hybrid)
3 Months ago
Fugo Games - Growth Specialist (User Acquisition)

Fugo Games

İstanbul, Türkiye (On-Site)
2 Months ago
Supercell - Global Communications Specialist

Supercell

Helsinki, Uusimaa, Finland (On-Site)
3 Months ago
Axel springer - (Junior) Marketing Manager Creative Concepts (m/w/d)

Axel springer

Berlin, Berlin, Germany (On-Site)
3 Months ago
WebFX - Digital Marketing Specialist - Account Manager- Ft Myers, FL

WebFX

Fort Myers, Florida, United States (On-Site)
3 Months ago
Ubisoft - Brand Manager Assistant

Ubisoft

Paris, Île-de-France, France (On-Site)
6 Days ago
Jellyfish - Senior Analytics Manager (GTM/GA4)

Jellyfish

Melbourne, Victoria, Australia (Hybrid)
3 Months ago
WebFX - Jr. Paid Search Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

About The Company

InMobi builds transformative technologies to positively impact people, businesses, and societies around the world. We power advertisers’ and publishers’ growth with high impact experiences and innovative solutions that help them activate their audiences and drive real connections with today’s consumers.

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

View All Jobs

Get notified when new jobs are added by InMobi

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug