Product Marketing Team Lead

2 Months ago • All levels • Marketing

About the job

Job Description

Lead and manage a Product Marketing team for G5 Games, a leading mobile game developer. Must have experience with mobile marketing funnel, market research, brand positioning, and analytics. Experience working with game developers is essential.
Must have:
  • Mobile Marketing
  • Market Research
  • Brand Positioning
  • Analytics Skills
Good to have:
  • A/B Testing
  • Team Management
  • Data-driven Decisions
  • Communication Skills
Perks:
  • Remote Work
  • Professional Development

Job description

G5 Games is a game developer and publisher headquartered in Stockholm, Sweden. We have over 900+ talented professionals worldwide who work remotely in one of our 10 locations. More than 20 years ago, the company became one of the first mobile game developers in the world. 

You may know us from hit projects like Sherlock, Hidden City®, Mahjong Journey®, The Secret Society®, the Jewels series, and many others. 

We are currently looking for an experienced  Product Marketing Team Lead

What you will work on: 

  • Lead and manage Product Marketing team to deliver unparalleled results and operational excellence;
  • Act as a main point of contact and expert for the game teams in the field of Marketing;
  • Improving the quality of work and efficiency of the Product Marketing team;
  • Develop and implement new processes in Product Marketing;
  • Lead strategy development, planning and execution of go-to-market plans for all game’s life stages;
  • Work with marketing and game teams to identify growth levers, assessing and increasing marketability;
  • Develop and evolve brand positioning for games;
  • Analyze the results and effectiveness of the work was done;
  • Implement tools for team work’s automatisation and optimisation; 
  • Find and bring new approaches to work;
  • Educate and raise team’s knowledge; 
  • Build communication with other teams and departments.

It’s important to us:

  • A great grasp of mobile marketing funnel: from UA and ASO to FTUE;
  • A good understanding of market & audience research, brand positioning and packaging;
  • Experience of working with the developers/game teams;
  • Strong analytical skills with the ability to make a data-driven decisions;
  • Understanding of A/B testing and other methods of testing hypotheses;
  • Exceptional analytical, problem-solving, communication and teamwork skills;
  • Team management experience; 
  • Good spoken and written English.

Working at G5 is about:

  • The opportunity to bring your ideas to life in an international company with a multimillion audience: G5 games are played by 250 million users worldwide.
  • Official employment in one of our locations or remotely under a contract. 
  • Assistance with relocation that helps move to one of the countries where the company has offices: Armenia, Bulgaria, Georgia, Kazakhstan, Cyprus, Malta, or Montenegro. 
  • Maintaining a work-life balance of employees: remote work and flexible hours, sports reimbursement, and health insurance payment.
  • Charitable activities: you can initiate your own project with the company's support or participate in G5 Charity events.
  • Opportunities for professional development: access to resources for creating your own projects within R&D, an internal educational platform, and training webinars covering various specialties.
  • Bonus system: project profit bonus for project teams and a performance share program for key employees.
  • Language courses: free English lessons, speaking clubs for all proficiency levels, and free study language of the country of relocation.
  • Entertainment: corporate events and team buildings, master classes for adults and children, webinars with guest speakers, coffee talks, quizzes, and contests.

Please be aware that the email correspondence with G5 Games representatives is conducted via  only. 

 

More about G5 Games: 

Follow us on social media: , , , .

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About The Company

Astana, Astana, Kazakhstan (Remote)

Astana, Astana, Kazakhstan (Remote)

Astana, Astana, Kazakhstan (Remote)

Yerevan, Yerevan, Armenia (Remote)

Yerevan, Yerevan, Armenia (Remote)

Yerevan, Yerevan, Armenia (Remote)

Tbilisi, Tbilisi, Georgia (Remote)

Tbilisi, Tbilisi, Georgia (Remote)

Tbilisi, Tbilisi, Georgia (Remote)

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