Analyst-Programmatic

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One"​.

• Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
• Conduct full analysis of campaign performance, optimizations, issues, etc.
•  Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
• Traffic all creatives into platform and set up campaigns prior to launch date 
•  Maintain knowledge of media technology buying platforms and analytic tools
• Navigate through variety of third-party systems to complete monthly billing documentation
• Analyze campaign performance and make strategic investment and tactical media optimizations
• Provide clients with programmatic media recommendations and optimization strategies that align with objectives
• Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's 

• Excellent communication skills (Written + Verbal); Self-motivated individual  
• Disciplined: On attendance, deliverables and adhering to company ethical standards
• High intellectual curiosity; willingness to learn and explore; Confident in analyzing and acting on marketing data
• Able to work in a highly multicultural environment
• Proven work experience on delivering ahead of client goals. Extremely strong understanding of Online Media and Programmatic experience
• Working knowledge on  the following will be an added advantage o DSP platforms like DBM, Mediamath , Appnexus etc- will be an added advantage o Should be aware of Adserving technologies, and analytical tools like GA and Omniture o Conversant with measurement tools used in Programmatic like Atlas,Neilsen,IAS etc
•  Expert proficiency in Excel and comfort in handling large volumes of data in deriving consumer insight.