Pangle | Product Marketing Manager - JP/KR

3 Months ago • 5 Years + • Monetization • Undisclosed

Job Summary

Job Description

Pangle, the ad network of TikTok for Business, is looking for a Product Marketing Manager to spearhead its growth in Japan and South Korea, with a focus on the Japanese market. This role involves managing and operating Pangle products and business development, working closely with global and regional teams to develop and execute GTM strategies. Responsibilities include: developing and managing GTM programs, supporting regional business operations, providing market insights, driving key account development, monitoring performance, conducting research, and supporting product development. The ideal candidate will have at least 5 years of experience in the internet industry, particularly in mobile internet, advertising technology, and e-commerce. Strong communication, project management, and data analysis skills are essential. This is a full-time, on-site role based in Japan or South Korea.
Must have:
  • 5+ years internet industry experience
  • Mobile internet, advertising, e-commerce knowledge
  • Client-centric with proven GTM success
  • Strong analytical and problem-solving skills
  • Excellent communication, collaboration, and ownership
  • Fluent in English
  • Project management skills
  • Data-sensitive with clear logical thinking
Good to have:
  • Proactive with self-navigation abilities
  • Independent work ethic with strong self-motivation

Job Details

Responsibilities
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. Pangle is the ad network of TikTok for Business, enabling global app developers and mobile site operators to grow their apps/websites and maximize earnings through exclusive ad demand from TikTok for Business. Meanwhile, Pangle offers a growing all-mobile network to advertisers in over 20 markets, with proven success in Asia Pacific, the Middle East, and Latin America. Responsibilities 1. Responsible for managing and operating Pangle products and business development in Japan and South Korea, focusing on the Japanese market. 2. Work closely with the HQ and regional PSO teams to proactively support the local sales team in developing the Pangle business strategy, enhance local and HQ teams' collaborations, align priorities, and allocate resources to support identified growth initiatives. 3. Develop, manage, and execute Pangle's Global GTM programs in collaboration with HQ vertical solution and regional teams to launch new products and solutions into regional markets. 4. Support regional business-operation teams in realizing business opportunities through scalable internal and external activities, e.g., client engagements, seminars, training sessions, etc.,. 5. Function as regional POC to provide in-depth market insights from industry, external agencies/clients, and internal cross-functional teams, as well as partner with the HQ teams to develop or optimize product solutions facilitating the local market needs. 6. Actively engage in Key Accounts (KA) development and revenue growth initiatives by providing Pangle product recommendations and customized solutions, analyzing performance data, resolving growth blockers, and ultimately driving product adoptions and penetrations. 7. Daily monitor business performance, interpret revenue trends and develop business strategy and tactics backed by data points. 8. Conduct regular research to gather customer feedback and lead product development and iteration.
Qualifications
Minimum Qualifications: 1. Bachelor's degree or above, with at least 5 years of experience in the internet industry, preferably with experience in mobile internet, advertising technology and E-commerce; 2. Client-centric, with proven record support and grow business through effective GTM efforts. 3. Data-sensitive, with clear logical thinking; strong learning attitude and ability to work under pressure; 4. Solid project management skills, communication skills, team collaboration, and a sense of ownership. 5. Fluent in English as a working language Preferred Qualifications: 1. Proactive in nature, capable of self-navigating the ambiguities and presenting solutions and recommendations for the leadership team. 2. Capable of working independently with strong self-motivation. ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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