Digital Project Manager

2 Days ago • 3-5 Years • Marketing

About the job

Job Description

As a Digital Project Manager (Business Analyst), you'll manage cross-disciplinary execution and data management. Responsibilities include defining business needs, preparing specifications, managing technology platforms and vendors, collaborating with internal/external teams, developing vendor partnerships, and contributing to operational aspects of consultative projects. You'll also participate in new business requests, contribute to training, and create case studies. This role demands strong project management skills, detail-orientation, excellent communication, and the ability to work independently and collaboratively in a fast-paced environment. Experience in direct marketing, software development, and cross-channel execution is essential, along with knowledge of email marketing platforms and CRM solutions.
Must have:
  • Cross-disciplinary execution & data management
  • Define business needs, prepare specifications
  • Manage technology platforms & vendors
  • Collaborate with internal/external teams
  • Strong project management skills
  • Excellent communication & detail-orientation
Good to have:
  • Experience with AEM, SFMC
  • UX/UI framework experience
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Company Description

OVERVIEW

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;

 

Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.

COMPANY VALUES

TRUST

Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty.

TALENT

This is first and foremost a people business. We are committed to ensuring Publicis Groupe a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.

TRANSFORMATION

True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.

Job Description

As a Project Manager (Business Analyst)you’ll be responsible for all aspects of cross-disciplinary execution and data management. You’ll work with and manage technology platforms & vendors, and collaborate with internal and external teams to maximize efficiencies within the service delivery programs.  

Key Responsibilities:

  • Forward-thinking and resourceful in scoping, defining & prioritizing critical business needs & requirements, and able to work fluidly with abstract and granular level of details 
  • Preparing detailed specifications, building use cases & scenarios, consolidating and upkeeping good documentation
  • Manage technology platforms & vendors, and collaborate with internal and external teams to maximize efficiencies within the services delivery
  • Leading the development and growth of alliances with technology vendor partners
  • Working with cross-capability teams to bring operational view to consultative projects
  • Participate in new business RFI or RFP requests when necessary
  • Contribute to proper training and onboarding processes for new team members
  • Contribute to thought leadership / intellectual capital through creation of case studies, vendor partner experience, program optimization, etc.
  • Experienced in gathering requirements and building bespoke product and enterprise solutions

Qualifications

·      A four-year degree and 3 to 5 years of experience in a direct marketing or software development environment with service delivery responsibility (preferably at a marketing agency)

·      Knowledge of cross channel execution (email, SMS, direct mail) and best practices including data security requirements, CAN SPAM compliance, etc.

·      Knowledge of the email marketing landscape, including Email Service Providers, Marketing Clouds, Marketing Automation platforms, and niche solutions providers

·      Familiarity with CRM, direct marketing channels and marketing automation solutions

·      Strong ability to instruct, coordinate and manage vendors in fast-paced, detail-oriented environment

·      Demonstrated aptitude and interest in process management to create workflow and campaign execution efficiencies 

·      Detail oriented, organized, and a master multi-tasker

·      Strong written and communication skills – you’re articulate and poised

·      Excellent project management skills – you keep pace in a fast-moving environment

·      Ability to work independently and with large cross departmental teams 

Good to Have:

·      Experience working with AEM, SFMC 

·      UX/UI framework experience 

Additional Information

  • Application should be Malaysian citizens or hold relevant resident status.
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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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