Digital Media Director

1 Month ago • 6-8 Years • Social Media

About the job

Job Description

The Digital Media Director at Publicis Groupe Korea will be responsible for developing and executing digital media strategies aligned with consumer insights and campaign goals. This includes managing media operations across various platforms, optimizing performance through collaboration with vendors, and creating comprehensive campaign plans and asset strategies. The role involves close collaboration with agencies, providing client service and communication, staying abreast of market trends, and fostering relationships with key media players (Facebook, Google, Twitter, Naver, Kakao, etc.). Responsibilities also encompass exploring media collaborations, such as digital content partnerships and product placements. Fluency in English is crucial for this role due to frequent international communication.
Must have:
  • 6-8 years of digital media experience
  • Digital strategy development & execution
  • Client service & communication
  • Fluent written & intermediate-fluent spoken English
  • Performance optimization & vendor collaboration

회사 설명

Publicis Groupe Korea, multi national marketing communication agency that provides total solution for client's business transformation and growth

직무 설명

소비자 인사이트&캠페인 목적을 반영한 디지털 매체 전략 수립

매체별 세부 특성에 근거한 운영 전략 및 관리

Performance optimization(렙사와의 협업 및 커뮤니케이션)

캠페인 플랜 수립 및 asset plan 관련 기획 및 제작 에이전시와 협업

클라이언트 서비스 및 커뮤니케이션 담당

마켓 트렌드 파악 및 주요 미디어와의 협업

(페이스북&구글&트위터 &네이버&카카오 등)
Paid media 운영 외에 media collaboration 관련 협의

(디지털 컨텐츠 제휴 및 PPL 등)

자격 요건

6-8 year experience

디지털 전략 수립&운영&광고주서비스

디지털 업무 경력/외국계 에이전시 경력/외국계 클라이언트 경험

Fluent in written English

Intermediate-fluent in speaking English

(영어컨퍼런스콜&미팅 다수, 외국인 클라이언트 대면)

 

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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