Brand Designer

2 Hours ago • 3-4 Years • Graphic Design

Job Summary

Job Description

FitXR seeks a passionate Brand Designer to shape its visual identity across all marketing channels. Responsibilities include designing marketing assets (social media, website, email, events), evolving the brand visual design system, collaborating with product design, managing the company merchandise store, and prioritizing multiple projects. The ideal candidate will have 3-4 years' experience, proficiency in Figma, a strong understanding of design principles, and experience with digital marketing. A passion for fitness, technology, and VR/AR is a plus.
Must have:
  • 3-4 years Brand Design experience
  • Proficient in Figma
  • Strong understanding of design principles
  • Digital marketing experience
  • Brand guideline experience
Good to have:
  • Video editing/motion graphics
  • Animation experience
  • Passion for fitness, tech, VR/AR
Perks:
  • Fully remote working
  • Unlimited annual leave
  • Stock options
  • Learning & home office budget
  • Wellbeing budget
  • Annual company retreat
  • VR headset
  • 12 weeks paid family leave

Job Details

Brand Designer

FitXR is a fitness technology company at the forefront of XR, creating a movement for movement.

Founded in 2016 in a garden shed in the UK, FitXR is now one of the top-downloaded apps on the Meta Quest store, having raised nearly $30m from investors like Maveron, Hiro, and BoostVC.

We offer a diverse range of fitness studios, from boxing workouts with Olympian Nicola Adams to immersive Zumba dance classes. While nothing beats experiencing it firsthand, you can check out a trailer here.

FitXR is available on Meta Quest 2 & 3, with over a million downloads worldwide. We've been featured in Forbes, Empire, T3, Washington Post, Men's Health, GQ, and more. In 2022, FitXR ranked 6th in The Information’s 50 Most Promising Startups.

TLDR

FitXR is seeking a passionate Brand Designer to join our lean marketing team. This role will be pivotal in shaping the visual identity of FitXR across all marketing channels, from digital executions like email and social media to print and digital event collateral. You will not only be responsible for creating visually compelling assets but also play a key role in evolving and maintaining our brand visual design system. We’re looking for a creative thinker with a strong understanding of design principles, a keen eye for detail, and a passion for pushing creative boundaries within an evolving brand framework.

This is a fully remote, full-time U.S. based position reporting to the CMO.

Where you’ll spend your time

  • Design and produce high-quality marketing assets for various channels, including:
    • Social media posts, stories, and ads

    • Website banners and landing pages

    • Email templates and graphics

    • Event collateral (brochures, signage, promotional materials)

  • Contribute to the evolution and maintenance of the FitXR brand visual design system, ensuring consistency across all touchpoints.

  • Explore visual design system in partnership with Product Design

  • Fully own our merch store for employees, partners, and community

  • Manage multiple projects simultaneously, prioritizing effectively and meeting deadlines.

What we would love to see from you

  • 3-4 years of experience as a Brand Designer or Graphic Designer, with a strong portfolio showcasing tactical marketing design work.

  • Proficient in Figma and any other design software of your choosing

  • Solid understanding of design principles, including typography, color theory, layout, and visual hierarchy.

  • Experience operating within brand guidelines – influence in shaping them is a bonus

  • Strong understanding of digital marketing best practices and design requirements for various channels.

  • Passion for fitness, technology, and the VR/AR space is a plus.

  • Experience with video editing, motion graphics or animation is a major plus.

What you’ll find at FitXR

  • 💪 Stronger Together - We work as a team and trust each other to bring our best effort every day. Collaboration is at the core of what we do. We value diverse perspectives, take ownership of our work, and are committed to learning and growing together.

  • 🏋️‍♂️ Move What Matters – We make bold plays to drive meaningful impact for our users. With conviction and commercial acumen, we embrace challenges, use data to make informed decisions, and always keep our community in focus.

  • 🚀 Deliver Greatness – We aim for excellence in everything we deliver. With a solutions mindset and a focus on continuous improvement, we take initiative to generate results and create exceptional experiences at every touchpoint.

  • 🌠Remain Nimble – We adapt quickly to new opportunities and prioritize with intent. By challenging conventional thinking, pushing boundaries, and exploring new approaches, we deliver innovative outcomes efficiently and effectively.

Logistics

At FitXR, we are a remote-first company, embracing the flexibility to move quickly, stay focused, and adapt with ease. While remote work comes with its challenges, we prioritize collaboration and strong communication to ensure our team remains connected and effective.

Our interview process takes place on Google Hangouts and tends to consist of the following stages:

  • Initial Screen with Talent Team

  • Hiring Manager / Technical Interview

  • Collaborative Task

  • Founder Interview

Some roles may involve additional stages, and the full process will be shared with you at screen stage

Benefits

🌍 Fully remote working

🌴 Unlimited annual leave

📈 Stock options - everyone is an owner

🌱 £800 per annum learning budget and £400 home office setup budget

🧘 £900 per annum wellbeing budget (Private Health Insurance available)

🤗 Annual company retreat & regular get togethers

💻 VR headset

👶 12 weeks full paid family leave

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About The Company

FitXR is a fitness technology company working at the cutting edge of VR and MR. We’re a funded scale-up on a mission to impact more lives than any other fitness company, and build a healthier world for everyone.  


We started life in 2016 in a garden shed in the UK. Today, we’re building FitXR, one of the top-downloaded apps on the Meta Quest store. We’ve raised close to $40m from top investors such as Maveron, Hiro, BoostVC and TriplePoint.


We’re a remote-first team of just under 100 people from across the US, UK, and Spain, and we’re committed to making it simpler and more enjoyable for people to get moving. We believe that anybody can fall in love with fitness and make movement part of their life. 


We’re guided by our Principles of Play: eight core beliefs about how we treat each other and our community. We make space for every voice, believe in the importance of a learner’s mindset, and prioritize team success over individual glory. 


The FitXR app contains a growing range of fitness studios, where members can choose from box workouts with world-class trainers like Olympian Nicola Adams, powerful HIIT workouts, and immersive dance classes. While nothing compares to trying it yourself, you can watch a trailer here: https://youtu.be/I_jdov6lU-0


FitXR is available on Meta Quest 2 and has been downloaded by over a million people worldwide. Featured in Forbes, Empire, T3, Washington Post, Men's Health, GQ and more. In 2022, FitXR ranked 6th in The Information’s 50 Most Promising Startups.  

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