Managing the operations and overseeing all media campaigns across the full campaign life cycle. Including:
Provision of impression availability and media reservation
Media Plan development and management
Coordination with Media Client Services and Ad Ops team for creative assets and overseeing QA
Weekly campaign pacing review
Optimisation and inventory management
Internal stakeholder relationship management
Providing project management support
Work in partnership with the Media Planning Client Services team to understand client objectives and needs
Ensuring client requirements are accurately communicated to internal teams, as this is crucial in the highly-regulated healthcare environment.
Provide exemplary service post-campaign launch in order to meet contractual obligations by monitoring programmes
Complete campaign performance spreadsheets, analysing data from our ad server and 3rd party reports
Prepare delivery summaries, working with Inventory and Ad Ops teams to drive campaign success, and escalate issues to Planning management
An internal-facing role to support Media teams and managers as needed
Assisting in the facilitation of Media product rollouts and process efficiency initiatives