Senior Product Analyst

Description

What You Will Do

• Data Analysis: Conduct deep-dive analyses on large, complex datasets to extract actionable insights that shape strategic decision-making. Analyze player behavior, game performance, and trends to support and inform product strategy and optimization.
• Insight Generation: Develop insights that drive measurable impact on player engagement, monetization, and retention. Identify meaningful patterns within player data to support product improvement and decision-making.
• A/B Testing: Design, execute, and analyze A/B tests to optimize game features and improve user experience. Use statistical methodologies to deliver robust and reliable test results.
• Collaboration with Cross-Functional Teams: Partner closely with product, design, and development teams to translate data into actionable recommendations. Support decision-making processes through insights that impact player engagement and satisfaction.
• KPI Development and Reporting: Track, measure, and report on key performance indicators to evaluate product success and identify growth opportunities. Support the definition and tracking of KPI goals across product teams.
• Data Infrastructure Collaboration: Work with Data Engineering to ensure data accuracy, accessibility, and reliability. Contribute to improvements in data collection processes to enhance analytics capabilities.

What We’re Looking For

• Bachelor’s or Master’s degree in Analytics, Business Intelligence, Finance, Statistics, Computer Science, or a related analytical field.
• 4+ years of experience in data analysis within B2C environments, with at least 2+ years in video gaming (preferably in free-to-play games).
• Proficiency in SQL, with experience executing complex queries across multiple data sources.
• A/B Testing expertise with experience in design, execution, and analysis of experiments to drive insights and product improvements.
• Data Visualization Skills: Familiarity with tools like Looker (preferred), Tableau (also preferred), Qlikview, or PowerBI.
• Strong Communication Skills: Ability to convey complex data insights to collaborators clearly and concisely, adapting messaging to different audiences.
• Passion for Gaming: A strong interest in contributing to the development of world-class free-to-play games and a deep understanding of player dynamics and behaviors.