Publishing Director

Embark is hiring a Publishing Director to join THE FINALS, our critically-acclaimed innovative online shooter. As a key stakeholder for how we present the game and speak to our audience, you have excellent instincts about what resonates with core gamers and what doesn't. You have the experience in publishing to build our first plan to be as accurate as possible, the awareness and analytical skills to know when things can be improved, and the creativity to come up with fresh ideas for our second, third, and future plans.

You will guide a publishing team comprising not only marketing, community management, customer support, release management, QA, and localization, but also product management and other live ops disciplines. To do this, you must know the principles that drive player-facing decision-making, and how we maximize our returns on both effort and spend. You have a deep understanding of the various video game publishing disciplines, but are especially versed in marketing and community-building. Knowing the gaming landscape today is dramatically different from what it was just a few years ago, you have built your toolbox for the sophisticated audience playing games now, not for those of the past.

The role reports to the Marketing Director and is embedded in the THE FINALS leads team.

Example of responsibilities

• Lead a diverse publishing team comprising not only marketing, community management, customer support, release management, QA, and localization, but also product management and other live ops disciplines

• Sync up publishing beats and development beats, and manage the two-way feedback loop to make optional choices

• Propose creative solutions to development, tech, and commercial teams they wouldn’t have the market context to come up with themselves

• Build strategic relationships with external partners key to our efforts to reach our audience

• Constantly reevaluate the best places to invest our publishing budget, by advocating and scrutinizing KPIs

• Keep your finger on the pulse of core gamer audience expectations; be able to describe the publishing strategy for adversary titles, hypothesize about their reasoning, and evaluate their success or failure

We would love if you have

• 8 years in the game industry, including 5+ in PC/console publishing

• Owned the P&L for a game before, bonus points if free-to-play

• In-depth knowledge of how PC and console distribution platforms work and how to maximize the exposure of our product on them

• A background in ground-level execution of community management, influencer management, product management, or another aspect of player-facing publishing

• Excellent communication skills that allow you to explain complex ideas and motivate teams through mutual understanding

• A proactive, humble, and conscientious attitude, with a high sense of ownership and autonomy

• A lifetime of experience playing videogames!

At Embark we offer competitive salaries, passionate colleagues to share knowledge with and much more, but most of all we invite you to take part of a journey into the unknown, to build creative, surprising and beautiful experiences together.

We welcome game makers of all sex, class, colour, age, gender identity, education, religion, opinion, culture, nation of origin, language, sexual orientation, shape, size, and ability.

Did we leave anyone out? Well, we welcome you, too! We think that the gaming industry is made better when everyone has a seat at the table.

Be yourself at Embark and make games while doing so. Please apply with confidence. We can’t wait to hear from you (in English)!

If this role doesn't quite match what you're looking for, feel free to apply to us via our "Open Application."