Product Manager (Monetization)

1 Month ago • 5 Years + • Monetization • Product Management

About the job

Job Description

Electronic Arts seeks a Product Manager (Monetization) to manage mobile game publishing and operations in the Western market. Responsibilities include overseeing live performance, content planning, revenue generation, identifying opportunities to enhance player engagement and business, presenting data-driven opportunities, conducting market research, and implementing operating plans. The role requires at least 5 years of experience in live operations and mobile game publishing in the Western market, proficiency in Excel, and fluency in Mandarin. The successful candidate will work with internal and external partners to launch a new mobile game featuring a well-known IP.
Must have:
  • 5+ years live ops & mobile game publishing experience (Western market)
  • Proficiency in Excel & data analysis
  • Fluency in Mandarin
  • Understanding of F2P monetization strategies
  • Experience with high-performing mobile games
  • Ability to create and implement operating plans
Good to have:
  • Data visualization skills
  • PowerPoint presentation skills
  • Proficiency in English

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

Partnered Development Group (PDG) is a new team built from the ground up to manage 2nd Party development (IP-licensed dev and outsourced dev) end-to-end, from sourcing opportunities, guiding development, and leading go-to-market and live service efforts. We work with a handful of top-tier mobile studios, combining EA's IP with partners to accelerate the development of a portfolio of hit mobile games to grow EA's mobile footprint. The nucleus of our team is based in Asia – but we are expanding across geographies to guide global LiveOps and publishing for our mobile slate.

We're seeking a Product Manager (Monetization) with a knack for breaking down complex problems and creating solutions that enhance both player experience and EA's business.

Reporting to the Product Director, you'll collaborate with internal and external partners at EA to launch a new mobile game featuring a well-known IP to the world.

Responsibilities:

  • Manage mobile game publishing and operations in the Western market.

  • Work with the Product Director to oversee live performance, ensure smooth content and live service planning, and drive revenue.

  • Identify opportunities to deepen player engagement and enhance business.

  • Present opportunities based on qualitative findings and quantitative analysis.

  • Conduct competitive and industry research to build business cases for new games.

Requirements:

  • At least 5 years of experience in live operations and publishing of mobile games in the Western market, demonstrating a solid understanding of practical vision, logical thinking, and quantitative analysis.

  • Experience in an operational role such as Product Manager or Live Operations for at least one high-performing mobile game.

  • Proficiency in Excel or equivalent tools required.

  • Skills in data visualization and PowerPoint presentation preferred.

  • Fluency in Mandarin required; proficiency in English is a plus.

  • In-depth knowledge of the Western mobile gaming market and solid experience creating and implementing operating plans.

  • Comprehensive understanding of F2P gaming marketing and monetization strategies.

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About The Company

We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.

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