Job Description:
Introduction
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
As an award-winning media, content and branding agency that uses its peerless understanding of the passions, motivations, and behaviours of real people to bring brands and their customers together. Carat is privileged to work with some of the most eminent companies in the world.
Purpose of the Role
The role supports the global partnerships lead in planning, partner management, account servicing, reporting, RFI/RFP delivery, partner communications, and organizing partner-led learning for clients. The role will be focussed upon the requirements of two main clients, namely Kraft Heinz and Vodafone, and will also include initiatives to support the growth of the wider agency. The role will report into the global partnerships lead and also have a dotted reporting line to the Vodafone client lead. The global partnerships lead will oversee workload and will help develop the role holder's skills. The role requires autonomous management of deliverables and transparency with all stakeholders. The role holder must adapt to different operating models for both major clients.
This position allows the role holder to be a trusted business partner to the client, managing daily relationships and partner-related tasks, providing strategic recommendations, while also enhancing the client’s marketing capabilities through collaboration with media owners, AdTech providers, and the wider dentsu business.
Key Responsibilities
Partnership Management:
Oversee Client/ Partner Relationships: Guide, support and contribute to the partnership objectives of two clients.
Performance Measurement & Reporting: Collaborate with partners to hold regular business reviews, track investment performance, and consolidate comprehensive "value reports" that track partner performance across markets.
New Partner Investigation: Undertaking market investigations, RFPs/RFIs and outreach to identify new partners that would enhance Client performance and/ or innovation.
Joint Business Plan (JBP) Reporting: Ensuring Client/ Partner JBPs are monitored, delivered against, and where issues arise, they are escalated and resolved as quickly as possible.
Develop & Deliver Learning Agendas: Craft and execute the Partnerships agenda at the agency for Client stakeholders – including the crafting of a content calendar for educational webinars featuring leading partners.
Client Relationship Management:
Cross Function Communication: Build and maintain a strong relationship with key Client stakeholders (e.g. global media leads, local market marketing leads, procurement) serving as their primary point of contact for day-to-day issues.
Planning: Coordinate and lead internal and Client meetings, ensuring smooth execution of key events.
Delivery Focus: Proactively identify and pursue Client development opportunities.
Trusted Advisor: Possess a deep understanding of the Client's business, including products, services, competitors, and potential brand challenges.
Data Analysis: To quantify the impact of the Client’s partnerships programme and demonstrate the value of the Client’s partnerships (e.g. through strategic added value delivery, learning activity, efficiency improvements, innovation initiatives etc.)
Qualifications + Skills
A strong relationship-builder who thinks and acts proactively to create regular contact opportunities; shares information, experience, and insight with the Client and/ or partner to build trust and mutual respect.
Creative thinking: thinks out of the box in reference to presenting innovative solutions to Client challenges and supporting the wider team.
Resilience: adopts energized and enthusiastic approach even when under pressure; able to prioritise and remain calm.
Project management: an important part of the role - drawing up plans for delivery of work to deadlines and with all milestones plotted; follows up on key deliverables to ensure prompt delivery and heads off any risk to this with initiative-taking checking in with key stakeholders.
Inter-personal: mindful of own actions and the impact they may have on others, both internally, within Carat, and externally with the Client and partners.
You will have a track record of identifying solutions that deliver demonstrable business benefit.
External market awareness around both Client’s challenges and the media industry.
Understands commercial terms of a contract to support the wider team/ Client.
Passionate about media and communications. Curious about the industry and always excited to learn about new technologies.
Clear understanding of all media KPIs, understand how to build / read a media plan.
Strong marketing, media and communications concepts, trends, skills, practices, tools, frameworks, etc. Eager to take on new relevant training where needed.
Ability to analyse numerical data and pull out reasonable and rational conclusions.
What we offer
This is a permanent role. The team is based in our London office but operates under flexible working arrangements. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
Location:
LondonBrand:
Global CaratTime Type:
Full timeContract Type:
PermanentWe are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.