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Business Intelligence Analyst

Buenos Aires, Argentina (On-site)

Business Intelligence Analyst

1 Month ago • All levels • Data Analyst • Undisclosed

About the job

5 skills required for this role

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data-analytics

business-intelligence

communication

investment-strategy

cross-functional

Job Description

The Business Intelligence Analyst will be responsible for collecting, analyzing, and interpreting data to generate actionable insights that drive business decisions. This role involves close collaboration with cross-functional teams to understand business needs, develop analytical solutions, and present findings effectively. The analyst will need proficiency in data analysis tools and media/research industry software such as GWI, TGI, Euromonitor, and eMarketer. Staying updated on industry trends and best practices is crucial for continuous improvement. Responsibilities include understanding business requirements, developing analytical solutions, and presenting findings clearly and concisely. Strong analytical, communication, and collaboration skills are essential.

Must have:

Strong analytical skills
Proficiency in data analysis tools
Media/research industry software knowledge (GWI, TGI, etc.)
Excellent communication skills
Attention to detail

Good to have:

Knowledge of statistics and psychology/sociology
English proficiency
Social listening tool proficiency

Descripción de la empresa

Publicis Media is a media agency dedicated to create value to our clients through traditional and digital media, using investment strategy, intelligence and data analytics, Big Data, technology, performance marketing and content.

Descripción del empleo

Responsible for collecting, analyzing, and interpreting data to generate actionable insights that drive business decisions.

BI Analyst works closely with cross-functional teams to understand business requirements, develop analytical solutions, and present findings in a clear and concise manner.

BI Analyst needs to stay updated on industry trends and best practices to continuously improve our data analysis processes.

Requisitos

Strong analytical skills, with the ability to integrate, interpret, and analyze data effectively.
Proficiency in data analysis tools and media/research industry software, such as GWI, TGI and global syndicated sources , ref . Euromonitor, eMarketer etc)
Proficiency in social listening tools.
Comprehensive understanding of category, industry trends, and audience behavior.
Excellent communication and collaboration skills.
Knowledge on statistics and psychology / sociology are recommended skills
Attention to detail and accuracy in data analysis and reporting.
English proficiency is a plus

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About The Company

Publicis Groupe

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Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.

Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.

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Website: www.publicisgroupe.com