Branding Art Director

1 Week ago • 8-12 Years

About the job

Summary_{By Outscal}

Seedworld Studios seeks a Branding Art Director with 8+ years experience and strong leadership to head our creative department for a metaverse IP. You will oversee a team of illustrators, designers, and artists, ensuring brand alignment across all platforms.

Seedworld Studios is looking for a talented, creative, and collaborative Branding Art Director to take the helm of our art department, guiding an extremely talented team of illustrators, designers and artists for one of the largest metaverse IP "Seedworld".

The ideal art director will bring a mix of artistic, marketing, and business expertise to the position, promoting our company and that of our valued community. We are looking for an experienced manager, who can inspire and be inspired by others to take our creative efforts to the next level. The ideal candidate will have a natural eye for design and a passion for delivering dynamic ideas that connect with any audience.

Responsibilities:

- Oversee the branding department by hiring, training, assigning, scheduling, and mentoring staff;

- Establish branding department standards for production, productivity and quality;

- Ensure team adheres to current processes, identifies opportunities for improvement, and proposes and creates processes and tools to support design operations;

- Create marketing plans and aligning team priorities with business goals;

- Develop presentation approaches, styles, and techniques for the team;

- Work with entire team on a creative audit to elevate innovation and establish a unified brand understanding and company voice

- Conceptualize campaign vision, harnessing original graphics, copy, website content, social media, and other marketing materials;

- Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team;

- Delegate projects to in-house designers and oversee storyboards;

- Obtain team approval of final layouts, storyboards, and illustrations; encourage members to provide feedback; and respond to internal commentary and requests;

- Oversee presentation of final concepts and coordinate production and dissemination for cross-organizational use;

- Analyze market trends, consumer needs, and the competitor landscape, and track campaign performance.

Requirements:

- Eight or more years of professional experience in graphic design, with four or more years in a management role;

- Proficiency with design software such as Adobe Creative Cloud;

- Exceptional ability in typography, layout, and prototyping;

- Highly skilled in leading a team of creatives;

- Excellent creative vision with attention to business goals;

- Excellent spoken and written English level;

- Excellent organization, and problem-solving skills;

- Passion for games.

Would be a plus:

- Bachelor’s degree (or equivalent) in fine art, graphic design, or similar discipline;

- Experience as an art director;

- Experience in web development;

- Excellent knowledge of photography and video production.

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About The Company

Seedify

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Seedify is a leading Web3 project incubator and launchpad, specializing in innovative technologies like DeFi, AI, Big Data, NFTs and Web3 Gaming. We empower creators with funding, community development, marketing, and a robust partnership network, facilitating the launch of top projects within and beyond our community.