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Strategic Partnerships Development Manager, YouTube

Strategic Partnerships Development Manager, YouTube

2 Weeks ago • All levels • Campaign Management • Business Development

About the job

4 skills required for this role

Add these skills to join the top 1% applicants for this job

communication

influencer-marketing

strategic-partnerships

presentation-skills

Job Description

As a Strategic Partnerships Development Manager at YouTube, you'll bridge top brands and influential creators through agency collaborations. Your responsibilities encompass the entire brand agreement lifecycle, from identifying opportunities and defining project scopes to analyzing performance and reporting results. You will cultivate strong relationships with agencies, brands, and YouTube creators, proactively identifying partnerships aligning with strategic goals. Cross-functional collaboration with internal teams is key to ensure seamless campaign execution. You'll track KPIs, provide insightful reports, and foster long-lasting relationships to drive repeat business and explore new avenues for growth. This role requires fluent English and Bahasa Indonesian communication for effective client management in Indonesia.

Must have:

Bachelor's degree or equivalent experience
Analyze and solve business problems
Influencer marketing, agency dynamics expertise
Fluent English and Bahasa Indonesia
Oversee end-to-end brand agreements
Work cross-functionally with internal teams
Track KPIs and report on campaign performance

Good to have:

Brand management, talent agency, or sales experience
Experience working with agencies to execute campaigns
Excellent communication, teamwork, and presentation skills
Passion for YouTube and the creator economy

Minimum qualifications:

Bachelor’s degree or equivalent practical experience.
Experience analyzing, structuring, and breaking down business problems.
Experience in the influencer marketing industry, agency dynamics, and the influencer landscape.
Ability to communicate in English and Bahasa Indonesia fluently to support client relationship management in Indonesia.

Preferred qualifications:

Experience in brand management, talent agency, sales (with a focus on digital media or advertising), advertising (specifically within the digital landscape), or other related field.
Experience working with agencies to execute campaigns, and strong understanding of agency dynamics.
Excellent communication, teamwork, and presentation skills with the ability to influence effectively.
Passion for the YouTube platform and creator economy.

About the job

As a Strategic Partnerships Development Manager, you will play a key role in fostering strategic collaborations between top brands and influential creators, facilitated through our agency partnerships. You will oversee the full lifecycle of brand agreements, from opportunity identification and project scoping to performance analysis and reporting.

At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

Responsibilities

Cultivate deep relationships with key stakeholders at agencies, brands, and with YouTube creators.
Identify potential brand and creator partnerships proactively that align with strategic goals and target audiences. Oversee the end-to-end execution of brand agreements.
Work cross-functionally with internal teams (e.g., marketing, legal, product) to ensure seamless campaign execution.
Foster strong, long-lasting relationships with agencies and brands to drive repeat business and explore new opportunities.
Track Key Performance Indicators (KPIs) and provide insightful reports on campaign performance and partnership success.

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About The Company

Google

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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.