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Senior Influencer Manager | Gestionnaire de campagne d'influenceurs·euses sénior·e

Behaviour Interactive

Quebec, Canada (Hybrid)

Senior Influencer Manager | Gestionnaire de campagne d'influenceurs·euses sénior·e

2 Months ago • 5-5 Years • Public Relations

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team-player

Job Description

Behaviour Interactive is seeking a Senior Influencer Manager to build and nurture their Fog Whisperer program. The ideal candidate will have 5+ years of experience working with gaming influencers, a passion for Dead by Daylight, and a deep understanding of the gaming influencer space.

Must have:

Gaming Influencers
Community Management
Content Creation
Communication Skills

Good to have:

Dead by Daylight
Streaming Experience
Twitch, YouTube
Tik Tok

Perks:

Dynamic Environment
Creative Culture

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Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting unforgettable experiences across PC, console, and mobile platforms. We’re a dynamic, independent studio of over 1200 passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and in the UK (Behaviour UK–North & South). Our day to day revolves around two core business focuses: Services and Original Games. Our Services team collaborates with gaming and entertainment giants like Disney, Sony, Activision, and Nintendo, delivering exceptional work-for-hire development and pioneering immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes our creative limits, with our signature IPs, including the iconic Dead by Daylight. Join us and be a part of the future of interactive entertainment!

At Behaviour Interactive, we believe in giving everyone a fair shot. We embrace a diverse and creative environment where everyone is celebrated. We value folks of all ages, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, civil status, disability, or any other protected characteristics as per applicable law.

The Senior Influencer Manager is responsible for building and supporting great relationships with content creators and on devising creative influencer campaigns. They are directly involved in developing and nurturing our Fog Whisperer program. This person is an exceptional communicator and strategic thinker, passionate about creating, engaging content and communication plans. They should have a solid understanding of gaming’s Influencer space across Twitch, YouTubeand Tik Tok, and of top influencers within those spaces. This person will partner closelywith the Community, Brandand MarketingCommunications teams to create great opportunities for our existing partners and upcoming influencers in the space.

In this role you will:

Build creative influencer campaign strategies to support key marketing beats;
Identify and drive opportunities to improve our Fog Whisperer Program;
Closely track and analyse key results to learn from successes and failures and build plans to adapt based on those learnings;
Drive conversation and engage with Fog Whisperers and organic influencers across a variety of channels (ex. Discord, Twitch, etc.);
Keep an eye on upcoming trends in the Influencer space;
Identify potential new partners for our program;
Collaborate with partner teams to execute on bigger brand initiatives;
Create regular reports on Fog Whisperer feedback & activityas well as general Dead by Daylight creator activity;
Develop and pitch content creator campaigns to engage our influencers.

What we’re looking for:

5 years + of working with gaming influencers or in the Community Management space;
You play and enjoy video games on PC and Console (bonus points if you play Dead by Daylight) ;
A true team player, you love working together to create great player experiences;
Deep knowledge and passion for the influencer and content creator communities;
History of creating engaging content and managing communications;
Exceptional communication skills, both written and verbal;
A solid understanding of the video game streaming space (Twitch, YouTube, Tik Tok) and what makes a top influencer in the space;
Bonus: You have experience as a streamer in the video game space.

Le·la Responsable Senior·e des Influenceurs·euses est chargé de construire et d'entretenir d'excellentes relations avec les créateurs·rices de contenu et d'élaborer des campagnes créatives d'influence. Il est directement impliqué dans le développement et l'entretien de notre programme Fog Whisperer. Cette personne est un·e communicateur·rice exceptionnel·le et un·e penseur·euse stratégique, passionné par la création de contenu engageant et de plans de communication. Elle doit avoir une solide compréhension de l'espace des influenceurs·euses dans le jeu vidéo sur Twitch, YouTube et TikTok, ainsi que des principaux influenceurs·euses dans ces espaces. Cette personne travaillera en étroite collaboration avec les équipes de la Communauté, de la Marque et de la Communication Marketing pour créer d'excellentes opportunités pour nos partenaires existants et les futurs influenceurs·euses dans ce domaine.

Prêt·e à plonger dans le monde du développement de jeux vidéo à la pointe de la technologie ? Basé à Montréal, Behaviour Interactif est un acteur majeur de l’industrie du jeu, créant des expériences inoubliables sur PC, console et mobile. On est un studio indépendant dynamique avec plus de 1200 employés passionnés, et on a des studios à Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) et au Royaume-Uni (Behaviour UK–North & South). On se concentre sur deux grands axes : les Services et les Jeux Originaux. Notre équipe Services collabore avec des géants du jeu et du divertissement comme Disney, Sony, Activision et Nintendo, en offrant un développement sur commande de premier choix et en innovant dans le divertissement immersif en lieu fixe (LBE). Pendant ce temps, notre unité Jeux Originaux repousse les limites de notre créativité avec nos IPs emblématiques, comme le fameux Dead by Daylight. Rejoins-nous et fais partie de l'avenir du divertissement interactif !

Chez Behaviour Interactif, on croit en l’équité des chances pour tout le monde et on célèbre la diversité des personnes, des perspectives et des idées. C’est donc important pour nous de travailler avec des talents qui proviennent de tous les horizons, et ce, indépendamment de leur âge, sexe, ethnicité, couleur, origine ethnique ou nationale, religion, orientation sexuelle, identité de genre, statut familial, handicap ou toute autre caractéristique protégée par les lois applicables.

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About The Company

Behaviour Interactive

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Behaviour Interactive is the largest Canadian gaming studio, with more than 1,300 employees worldwide. Behaviour is best known for its flagship franchise, the multiplayer survival horror game Dead by Daylight™, which has entertained over 50 million players across multiple platforms. The studio is currently expanding its portfolio of original IP with multiple projects, including the highly anticipated base building and raiding title Meet Your Maker™. Behaviour has also established itself as one of the world’s foremost providers of external development services. The company has partnered with many of the gaming industry’s leaders, including Microsoft, Sony, EA, Warner, Netflix, and Take-Two, among many others. Over 30 years, Behaviour has developed an unparalleled, award-winning culture. The company was named one of the Best Places To Work in Canada by GamesIndustry.biz, and has been recognized with Deloitte Canada’s Enterprise Fast 15 and Best Managed Company awards. Headquartered in Montreal, Behaviour has expanded its global presence with studios in Toronto (Behaviour Toronto), Seattle (Midwinter Entertainment), and the United Kingdom (Behaviour UK – North and Behaviour UK – South) and in Rotterdam (Behaviour Rotterdam). For more information, visit www.bhvr.com.