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Regional Product Lead, Advanced Measurement, Agency, PSA Americas

Regional Product Lead, Advanced Measurement, Agency, PSA Americas

2 Weeks ago • 6-8 Years • Product Management

About the job

Summary

This role focuses on scaling Advanced Measurement product adoption across the Americas by working directly with GCS sellers and customers. Responsibilities include influencing executive stakeholders, developing the GTM strategy, leading the activation of Advanced Measurement solutions, advocating for customer needs with product teams, and equipping sellers with the necessary knowledge and resources. Collaboration with GCS Sales teams, agencies, and internal/external teams is crucial for creating joint technical plans, identifying growth opportunities, developing training programs, and sharing customer feedback to inform the product roadmap. The role requires working with Google Ads products, measurement solutions (Incrementality, Attribution, Marketing Mix Modeling, First-Party Data), and third-party measurement providers.

3 skills required for this role

Test your skills to join the top 1% applicants for this job

communication

innovation

cross-functional

Must have:

Bachelor's degree or equivalent experience
6+ years in sales, go-to-market, or commercialization
3+ years with executive stakeholders
2+ years with Ads Measurement or Attribution
Excellent communication and problem-solving skills
Collaboration with GCS Sales and agencies
Develop measurement solutions and training programs

Good to have:

Experience influencing senior executives
Knowledge of Google Ads products
Excellent project management skills

Perks:

Bonus
Equity
Benefits

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Minimum qualifications:

Bachelor's degree or equivalent practical experience.
6 years of experience in sales, go-to-market, or commercialization related functions.
3 years of experience working with executive stakeholders.
2 years of experience with Ads Measurement or Attribution.

Preferred qualifications:

Experience influencing senior-level executives, managers and sellers.
Knowledge of Google Ads products
Excellent project management skills, especially managing complex projects with stakeholders across multiple functions.
Excellent communication skills to address complex and often technical solutions, to translate for agency partners and customers.
Excellent problem-solving skills.

About the job

Product and Sales Activation (PSA) is a collaborative group of individuals who work hard to deliver at-scale, customer focused priorities, transfer product knowledge to our Google Customer Solutions (GCS) Sellers, and influence product design for the GCS segment. By liaising with our partner teams (e.g., Sales, Marketing, Product/Engineering, Sales Finance, Education, Large Customer Sales), the PSA team works hard to equip GCS Sales with the information, training, collateral, and opportunities needed for future growth and to ensure that our customers needs are addressed and expressed to client/product teams.

In this role, you will help to scale Advanced Measurement product adoption across the Americas region by directly working with GCS sellers and customers. You will influence executive business stakeholders, work cross-functionally to direct the product activation strategy for Google Customer Solutions business programs. You will influence cross-functional teams while building and delivering the best go-to-market (GTM) plan for the product area.

Additionally, you will lead the activation of Advanced Measurement solutions products for customer's goals. You will advocate the needs, opportunities, and gaps that GCS customers experience with our product teams. You will equip promoters with the right knowledge, resources, market insights, and tools to drive customer success and product adoption growth.

Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.

The US base salary range for this full-time position is $142,000-$211,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .

Responsibilities

Collaborate with GCS Sales teams to assist major Ad Agency partners in creating Joint Technical Plans that leverage Google Measurement solutions, including Incrementality, Attribution, Marketing Mix Modeling, and First Party Data.
Collaborate with sellers and agencies to identify potential business growth opportunities. Develop comprehensive measurement solutions that address their business and marketing challenges.
Collaborate with Sales and Global PSA to develop internal and external training programs that enhance seller and agency knowledge on Google’s priority Mergers and Acquisitions solutions. Collaborate with Third Party measurement providers as needed for specific agencies.
Work with sales and global team leaders to develop effective narratives. Leverage resources to equip sellers with product knowledge and expertise.
Share customer and product feedback with Global Product Leads to ensure the product roadmap aligns with the needs of GCS promoters and customers.

View Full Job Description

$142.0K - $211.0K/yr (Outscal est.)

$176.5K/yr avg.

Worldwide

About The Company

Google

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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.