Fleet Operations Manager

1 Hour ago • 8 Years + • Business Development

About the job

Summary

The Fleet Operations Manager will develop and implement a profitable growth strategy for Nissan's UK Fleet market. Responsibilities include managing the Fleet Growth Strategy, strategic planning of FMI budget, overseeing Nissan Fleet CRM and below-the-line marketing, building collaborative frameworks across departments, nurturing external partner relationships (dealers, funders, intermediaries), managing fixed marketing budgets, and performance management of external service partners. The role also involves stewardship of the Fleet VME budget, performance reporting, solution deployment to address performance concerns, supporting the Fleet Finance team with incentive payments and dealer appeals, and supporting data analysis and presentation preparation. The ideal candidate possesses experience in fleet sales, marketing communications, category management, campaign planning, and understands fleet industry dynamics.
Must have:
  • Fleet Growth Strategy development & implementation
  • FMI budget strategic planning & maximization
  • Nissan Fleet CRM & marketing initiatives management
  • Cross-functional team influence & project delivery
  • External partner relationship building & collaboration
Good to have:
  • Degree level education
  • Experience with information systems and databases
Perks:
  • Attractive car ownership scheme
  • Flexible working practices
  • Comprehensive health & wellbeing offerings
  • Team building days
  • Flexible benefits scheme (Private Medical Insurance, cycle-to-work scheme)
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Overview of Company

We are the Sales & Marketing Headquarters for Nissan in the UK. It is our aim to ensure that the Nissan brand and product portfolio are successfully communicated in order for us to maintain our strong presence in the UK marketplace. To do this, we ensure that we achieve excellence throughout our sales operations & distribution in the UK, and deliver on our customer promises. Our key functions are Aftersales, Marketing, Network Development & Customer Quality and Sales; finally, our support functions are integral in enabling everyone to deliver their overall strategies. All our employees have the opportunity to gain great autonomy, experience, and international exposure in our stimulating, diverse, and dynamic environment. Our continued success is driven by our ability to produce high quality vehicles, at a competitive and accessible value and we want you to join us in defining how we shape the future of innovation in mobility, connectivity and electrification.

Overview of Sales

These teams ensure that we achieve excellence throughout our sales operations in the UK and deliver on our customer promises. Our teams of experts continually monitor activity and manage our sales and service delivery, to ensure that we are maximising our performance. We have over 150 dealers across the UK and work hand in hand with them to deliver success – through supporting new product tours, VIP promotional activities, and our dealer excellence programme – we create and sustain the Nissan marketplace of the future.

Overall Purpose of Role

Develop and implement a profitable and balanced growth strategy for Nissan in the UK Fleet market. Planning and steering the utilisation of fleet financial resources to optimize Fleet commercial performance in the short, medium, and long term. Providing seamless direction to Fleet managed service partners to support operational efficiencies, better systems integration and improve customer journey in dealing with Nissan Fleet.

Main Tasks and Responsibilities

  • Be the main custodian of the Fleet Growth Strategy, responsible for programme managing initiatives to drive forward fleet sales and differentiation.
  • Responsible for steering the strategic planning of FMI budget to maximise sales and penetration in specific sub-channels to drive short and long-term strategic aims.
  • Responsibility for Nissan Fleet CRM (customer relationship management) and all below the line marketing initiatives for Fleet, collaborating with Nissan Motor GB (ltd) marketing colleagues and agencies.
  • Responsible for building networks and a collaborative framework to maximise synergy between fleet and Nissan Motor GB (ltd) departments to deliver common goals.
  • Responsible for driving forward an agenda of improving Nissan’s standing in the Fleet market by ensuring that relationships with external partners (franchised dealers, funders, intermediaries, end-users) are nurtured to maximise opportunities for collaboration.
  • Manage fixed marketing (non-media) budgets within business plan parameters (including any reforecast).
  • Performance management of external managed service partners (Fleet Service Centre, events, demos)
  • Stewardship of the Fleet VME budget and a performance reporting framework to maximise the utilisation of the budget to deliver commercial results, and the link between planning the usage of the budget and influencing the agenda of the field team.
  • Solution deployment to ensure performance concerns (where identified) are addressed in order to deliver the desired commercial results.
  • Supporting the Fleet Finance team to ensure that incentive payments to customers are processed with the highest degree of accuracy and Audit Compliance. Supporting the Fleet Incentives team to ensure Dealer appeals are adequately investigated and supporting evidence meets audit requirements. Supporting the Fleet Director in data analysis and preparation of internal & external presentations regarding sales performance dashboards

Skills and Experience

  • Fleet Sales, Marketing Communications, Category Management & Campaign planning
  • Understanding of fleet industry dynamics (specifically broker and customer) the relationship between manufacturer, dealer, funders
  • Ability to influence cross functional teams and leading project delivery with external stakeholders
  • Strategic development skills and strong commercial acumen. Consistent and proactive drive for results, solutions focused.
  • Preferably educated to degree level
  • Highly Computer literate and understanding of information systems and database composition. Competent with Word, Powerpoint and Excel
  • Confident verbal and written communicator at all levels, presentation preparation & delivery experience
  • Sales disciplines – Business to business sales and /or Business to customer
  • Cost centre management experience
  • Full drivers license
  • Hybrid working 3 days in the office (compulsory) 2 days work from home.

The Support We Give You

We firmly believe that investment in our employees is integral to their growth and success. As a member of our team, you will have access to many of our benefits - because we want you to feel cared for, supported, and engaged at Nissan. Alongside comprehensive career development and learning opportunities, you will also have access to a wide range of employee benefits. This includes an attractive car ownership scheme, flexible working practices, comprehensive health & wellbeing offerings and team building days.  And if that doesn’t whet your appetite, we’re also really proud of our flexible benefits scheme, every employee has the opportunity to flex their benefits to suit their lifestyle; from increasing your Private Medical Insurance cover to embracing our cycle-to-work scheme, we’ve got you covered.

Diversity and Inclusion

NMGB’s aim is for employees to be able to work in a worry-free, “best-self” manner, pursuing their careers regardless of gender, orientation, ability, heritage or any other factors and at the same time able to choose from various workstyles to suit their stage of life or background.

NMGB has a huge focus on how we can ensure we benefit from a rich diversity in our workforce and to understand the best ways to support everyone who works for us.  Our partnerships with Pride 365 and Valuable 500 have helped to educate us and open our eyes to ensuring everyone is welcomed and understood.

Maple Cross Hertfordshire United Kingdom
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