About the job
SummaryBy Outscal
Role
- Manage ad monetization strategy for different genres of apps (dating, social, shopping, etc)
- Design and operate AdOps via major ad mediation platforms
- Deeply analyze monetization performance and its impact on product performance to identify areas for improvement, including ad moderation
- Run A/B tests to optimize monetization efforts: test from A to Z, analyze results, and leverage them
- Setup and manage programmatic deals
- Make recommendations to influence the product, create new ad placements, and optimize ad integrations to impact the LTV of users
- Work hand-in-hand with the product team on managing ads and iAP/subscription revenue
- Communicate with strategic partners & ad tech company contacts to build/maintain strong relationships
- Liaise with our internal teams for tech-related topics: SDK integrations, data and dashboarding, automation needs
Profile
- Experience in the ad monetization ecosystem, for a product non-related to a gaming app (news, dating, social, etc)
- A solid understanding of the ad tech ecosystem: SSP, DSP, or Ad Exchange should sound familiar
- Experience working on tools such as Google Ad Manager or Amazon Transparent Ad Marketplace
- Data-driven and detail-oriented, with strong analytical and organization skills
- Develop proactive and efficient responses to pressing issues and challenges
- Advanced knowledge of Excel
- Experience in statistical analysis tools is an advantage
- A hacker and creative mindset
- Speak and write English
About The Company
Voodoo is a tech company that creates mobile games and apps. With 7 billion downloads and over 150 million monthly active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.
The company is one of the most impressive examples of hypergrowth in the ecosystem, having raised over $1B and backed by Goldman Sachs, Tencent, and GBL.
Voodoo is now a team of over 750 employees worldwide, we’re looking for talented individuals from across the globe to join.
Entertain the world with us
voodoo.io/careers/jobs
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