Head of Ad Monetization, Growth IQ

4 Months ago • 5 Years +

About the job

SummaryBy Outscal

Head of Ad Monetization role at Yodo1 requiring 5+ years of experience in mobile gaming ad monetization.

Overview

Forbes’ Top 30 Companies for Remote Jobs in 2023 & 2024

Work From Anywhere

You will: Maximize our customers’ revenue potential through data-driven strategies.

Must have: 5+ years of experience in a role focused on ad monetization within the mobile gaming industry.

Who We Are | What We Do

At Yodo1, we simplify mobile game growth.

With billions of downloads across our portfolio, Yodo1 is a partner for mobile game growth at every stage—from helping developers monetize their first game to bringing iconic brands into major mobile titles.

Taking over a decade of experience publishing and growing games like Crossy Road, Rodeo Stampede, and Ski Safari into global hits, we provide products and services that range from helping new arrivals to the app store optimize ad revenue, driving a 50x player increase for games such as Animal Revolt Battle Simulator, and bringing iconic IP from companies like Hasbro, Paramount, Legendary, and MGA to globally-recognized studios the likes of Rivergame, Candivore, 37Games, and more.

We love games, we play games, we grow games.

What We Believe | How We Work

We believe in the future and power of the mobile gaming industry and that everyone deserves an equal opportunity to build a life they love through games.

We believe you know when and where you do your best work. We are fully remote by design and we WFA: Work From Anywhere. We don’t impose hours or limit time off.

We are driven by performance and we experiment often. We care about impact, not titles.

Who We’re Looking For

We are hiring a Head of Ad Monetization to help our premium customers scale their ad monetization strategies.

You are:

  • Focused on impact. You understand the 80/20 rule and focus on activities that matter.

  • Performance-driven and growth-oriented. You have an intrinsic will to succeed while unafraid to try, fail, and learn by experimenting with new approaches and testing ideas.

  • Cooperative. You help others succeed; you give and receive feedback well.

  • Relentlessly curious. You ask questions.

  • Humble. You ask for help; you are quick to admit and learn from your mistakes.

  • SMART. You work and communicate in ways that are Specific, Measurable, Actionable, Relevant, and Time-bound.

What We Expect

You will:

  • Collaborate with our premium customers to develop, execute, and continuously refine their optimal ad monetization strategy.

  • Monitor and analyze key metrics related to game performance, identify trends, and translate data into actionable ad monetization strategies.

  • Lead our ad mediation team, focusing primarily on managing and optimizing the waterfall setup of our customers’ games.

  • Continuously analyze and adjust the mediation strategy to ensure optimal performance.

  • Drive initiatives to automate and streamline the mediation process, incorporating AI and other cutting-edge technologies.

  • Create ad monetization models based on best practices

  • Develop case studies based on successful ad monetization strategies to share with our broader customer base and for marketing purposes.

You must have:

  • At least 5 years of experience in a role focused on ad monetization design and ad mediation optimization within the mobile gaming industry.

  • Strong understanding of mobile game economy design and ad monetization strategies.

  • Proficiency in analyzing and interpreting game performance metrics.

  • Excellent problem-solving skills and a creative approach to new opportunities.

  • Strong communication and presentation skills, with the ability to articulate complex concepts clearly and effectively.

  • Scalable thinking: Yodo1 is growing fast; those who can think big advance quickly.

You might have:

  • Experience in implementing AI or machine learning solutions in ad mediation or a similar field.

  • Experience using Monetization Anomaly Detection Systems, such as oolo.

  • Familiarity with A/B testing, user segmentation, and retention.

  • Knowledge of the latest trends in the ad tech industry.

  • Multilingual capabilities, to better serve our diverse customer base.

What We Offer

Compensation. We pay based on qualifications, experience, and fit for the role. We provide an allowance to purchase your own device or equipment and offer variable compensation through our annual bonus program.

Growth. We offer an environment where you will have the trust and freedom to try, fail, learn fast, and make a real impact while accelerating your career, and where anyone with a great idea can pitch it directly to our management team.

WFA. Work from anywhere in the world, travel when and where you like, get paid in your currency of choice, and enjoy flexible hours and unlimited paid time off.

Community. Work with an energetic, fast-learning, supportive, and diverse team of Yodies across six continents and 30+ countries who share and support new ideas and get things done.

Ready to change the game for mobile game developers and build your career from anywhere?

About The Company

Your one partner to simplify mobile game growth—from optimizing monetization to indie publishing and licensing the hottest brands and IPs.
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