Assistant Manager, Marketing & Commercial, National Geographic

2 Months ago • 5 Years + • Business Development • Marketing • Undisclosed

About the job

Job Description

The Assistant Manager, Marketing & Commercial, National Geographic role will work with the National Geographic APAC Consumer Products team to drive the brand in the region and support the retail store roll-out across multiple markets. Responsibilities include overseeing new and emerging store markets, on-boarding partners, championing the needs of these markets, driving a meeting cadence, establishing and maintaining consistent templates and processes for new partner information tracking, supporting with administrative set ups, owning relationships with key stakeholders in the wider National Geographic ecosystem, driving National Geographic wholesale partner business, partnering with local and regional category teams, advocating for wholesale business opportunities, tracking YOY performance and leading JBP discussions for regional partners.
Must have:
  • Minimum 5 years' of experience in marketing or commercial roles
  • Experience in licensing and/or fashion retail
  • Passion for the National Geographic brand
  • Ability to work across time zones and with diverse stakeholders both in APAC and globally
  • Proficiency in Microsoft Office suite, with Mac aptitude preferred
  • Responsiveness and ability to prioritize
  • Great attention to detail
  • Proactive and positive attitude
  • Excellent communication

Job Summary:

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

Disney Consumer Products (DCP) is the division of Disney Experiences that brings beloved brands and franchises into the daily lives of families and fans through products – from toys to t-shirts, apps, books, console games and more – and experiences that can be found around the world, including on the Disney Store e-commerce platform and at Disney Parks, local and international retailers, as well as Disney Store locations globally. The business is home to world-class teams of product, licensing and retail experts, artists and storytellers, and technologists who inspire imaginations around the world.

The Assistant Manager, Marketing & Commercial, National Geographic role will work with the National Geographic APAC Consumer Products team to drive the brand in the region and support the retail store roll-out across multiple markets.

Our team is responsible for:

  • Championing the National Geographic brand values in APAC as the regional brand custodians
  • Delivering the National Geographic retail store AOP and LTP numbers through close partnership with licensees, local teams and internal stakeholders
  • Driving consistency in the National Geographic retail experience across diverse markets and models
  • Empowering and supporting local teams and other regional functions to better understand the hero brand generally, and the retail program specifically
  • Collating and sharing activities across APAC through structured templates that capture all aspects of business across all markets, including marketing, PR, sales, earned revenue, store openings etc.
  • Connecting with our stakeholders and our stakeholders with each other, using our strong relationships to foster a culture of sharing and support within our store network and with our regional and global internal functions

Responsibilities:

National Geographic Stores

  • Overseeing new and emerging store markets by supporting from pitch through to execution
  • On-boarding partners through connecting with all relevant functions including retail, Product Development (PD), International Labour Standards (ILS), etc.
  • Championing needs of these markets with regards to information gathering, approvals – one stop shop for any questions regarding their status
  • Driving a meeting cadence to maximise visibility and support
  • Establishing and maintaining consistent templates and processes for new partner information tracking
  • Supporting with administrative set ups, such as URL establishment and allocation + SRR on-boarding
  • Owning relationships with key stakeholders in the wider National Geographic ecosystem, including National Geographic UX and the magazine team

National Geographic Wholesale Partners

  • Driving National Geographic wholesale partner business, specific focus on: Cubic Fun, JJ&C, Vitec, Guangzhou Jinghua, RDP, Dr Cool
  • Partnering with local and regional category teams to identify and support white space pitches, e.g. stationery, STEM
  • Advocating for wholesale business opportunities within all store accounts
  • Tracking YOY performance and leading JBP discussions for regional partners

Requirements:

  • Minimum 5 years' of experience in marketing or commercial roles
  • Experience in licensing and/or fashion retail
  • Passion for the National Geographic brand
  • Ability to work across time zones and with diverse stakeholders both in APAC and globally
  • Proficiency in Microsoft Office suite, with Mac aptitude preferred
  • Responsiveness and ability to prioritise
  • Great attention to detail
  • Proactive and positive attitude
  • Excellent communication

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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